Product Manager, Commerce Strategy and Experience
Cardinal HealthAbout the role
Edgepark is seeking a strategic and execution-focused Digital Product Owner, Commerce Strategy and Experience to lead the development and optimization of digital commerce platforms that drive conversion, retention, and a superior customer experience. This role will be instrumental in defining and evolving the digital product ecosystem across both direct-to-consumer (DTC) and B2B segments. This role will also play a key part in evaluating and selecting our future commerce platform with supporting technologies and will be responsible for delivering a high-performing, compliant, and customer-friendly digital experience.
Responsibilities
- Own the digital commerce product vision and roadmap, aligning with customer needs, business objectives, and stakeholder priorities across DTC and B2B segments.
- Lead requirements gathering efforts by deeply understanding customer journeys, business goals, and operational constraints; translate these into actionable user stories and acceptance criteria.
- Partner with engineering, UX, marketing, operations, and compliance teams to ensure thoughtful planning and execution of digital commerce features.
- Collaborate with internal analytics and marketing teams to ensure data tracking and reporting is embedded in all new features and releases, enabling performance analysis and optimization.
- Champion SEO and site performance best practices by incorporating technical and content considerations early in the product planning process (e.g., structured data, metadata, page load speed).
- Ensure commerce platforms are scalable, accessible, and optimized for multiple customer types (patients, caregivers, clinicians, payors) across multiple business units/sites.
- Monitor site conversion, checkout funnel, retention metrics, and user feedback to drive continuous improvement.
- Drive agile methodology and continuously groom the product backlog to reflect priorities based on business impact, customer insights, and technical feasibility.
- Lead cross-functional efforts to evaluate and integrate enabling technologies (e.g., PIM, merchandising, personalization engines) to support the end-to-end commerce experience.
- Partner with legal, privacy, and compliance stakeholders to ensure all solutions meet regulatory standards (HIPAA, ADA, etc.).
Qualifications
- 5+ years of product management experience in digital commerce, with a strong understanding of ownership responsibilities from discovery to delivery preferred.
- Proven success in requirements gathering, backlog management, and translating strategy into detailed stories in an agile environment preferred.
- Strong familiarity with web analytics tools (e.g., GA4, Adobe Analytics) and SEO principles; able to work cross-functionally to define and embed tracking strategies.
- Strong knowledge of DTC eCommerce platforms and tools; Salesforce Commerce Cloud experience preferred.
- Excellent communication skills and comfort working across technical and non-technical teams.
- Analytical mindset with a data-informed approach to product decisions.
- Experience in healthcare or adjacent regulated industries strongly preferred.
What is expected of you and others at this level
- Applies comprehensive knowledge and a thorough understanding of concepts, principles, and technical capabilities to perform varied tasks and projects
- May contribute to the development of policies and procedures
- Works on complex projects of large scope
- Develops technical solutions to a wide range of difficult problems
- Solutions are innovative and consistent with organization objectives
- Completes work; independently receives general guidance on new projects
- Work reviewed for purpose of meeting objectives
- May act as a mentor to less experienced colleagues
Anticipated salary range: $79,700 - $113,800
Bonus eligible: No
Benefits: Cardinal Health offers a wide variety of benefits and programs to support health and well-being.
- Medical, dental and vision coverage
- Paid time off plan
- Health savings account (HSA)
- 401k savings plan
- Access to wages before pay day with myFlexPay
- Flexible spending accounts (FSAs)
- Short- and long-term disability coverage
- Work-Life resources
- Paid parental leave
- Healthy lifestyle programs
Application window anticipated to close: 09/02/2025 *if interested in opportunity, please submit application as soon as possible.
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