Digital Office - Digital Strategy Analyst
KomatsuAbout the role
Komatsu is an indispensable partner to the construction, mining, forestry, forklift, and industrial machinery markets, maximizing value for customers through innovative solutions. With a diverse line of products supported by our advanced IoT technologies, regional distribution channels, and a global service network, we tap into the power of data and technology to enhance safety and productivity while optimizing performance. Komatsu supports a myriad of markets, including housing, infrastructure, water, pipeline, minerals, automobile, aerospace, electronics and medical, through its many brands and subsidiaries, including TimberPro, Joy, P&H, Montabert, Modular Mining Systems, Hensley Industries, NTC, and Gigaphoton.
Job Overview
As a Sr. Digital Strategy Analyst, you will play a pivotal role in shaping our digital strategy to drive business growth, enhance our online presence, and integrate our digital offerings. You will be a part of a team that collaborates closely with cross-functional stakeholders to develop and implement comprehensive digital initiatives. The ideal candidate is a strategic thinker, has a base-level understanding of digital trends, strong analytical and reporting skills, has a curious and proactive mindset, and is comfortable working in a fast-paced environment.
Key Job Responsibilities
- Serve as a peer leader amongst other employees to help ensure alignment to our digital strategy.
- Collaborate with internal stakeholders as well as customers and dealers, to integrate digital initiatives into broader business strategies.
- Conduct market research and competitive analysis to identify opportunities and threats so that we stay ahead of industry trends and best practices.
- Conduct gap analysis assessments to inform both strategic direction as well as identify capabilities needing developed.
- Create thorough and complex business case models for forward-looking work to be done.
- Help build structured personas, customer segmentation models and high-level experiential journey maps by working closely with other digital stakeholders.
- Be able to think critically and be able to spot areas of opportunity in our current digital experience.
- Help maintain the long-term digital roadmap, as created by the broader Digital Strategy team.
- Help build and maintain structured metrics and KPI’s for Komatsu’s digital business.
- Creates presentation material and conducts periodic presentations during meetings.
Qualifications/Requirements
- Bachelor's degree in Business Administration, Business Management, Engineering, Economics, Marketing, Mathematics or a related field.
- 3-5 years of experience in a strategic, digital, analytical or consultative role, with demonstrated progression in responsibilities.
- Proven track record of developing robust reporting and models.
- Strong peer leadership skills.
- Strategic mindset with the ability to think creatively, innovatively and to simplify complex situations.
- Excellent analytical and problem-solving abilities
- Base-level knowledge of emerging technologies and digital channels.
- Strong communication and presentation skills.
- Strong Excel and PowerPoint skills.
- Possesses a proactive mindset and is a curious learner.
Additional Information
- Ability to comprehend technical documents or data
- Strong problem solving skills, including being able to concentrate and have a high attention to detail to solve complex problems swiftly
- Strong organizational skills
- Communicates with customers (internal and external) in a clear and effective manner
- Must be able to adhere to process protocol
- Must be able to apply established protocols in a timely manner
- Must be able to inspect site and work areas to detect safety concerns
- Must be able to manage the stress and mental fatigue that comes from a heavy workload, competing priorities and ambiguity
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