Consultant Category Target Sales Team

Job Location: Minneapolis, MN
Minneapolis preferred, Remote eligible.

Why Hershey?

Over more than a century, our iconic brands have been built on a foundation of community investment and connections between people around the world. Equally competitive and compassionate, we continue to build a legacy as we invest in the people and snacks of the future.

From the beginning, Milton Hershey believed that if you do good, you’ll do well. By doing what we do best—from our delicious snacks to spreading goodness in our communities—we bring people together.

The spirit of creating human connections that motivated our founder over 125 years ago remains the driving force that inspires our 18,000 employees today.

And while much has changed in America since the days of Milton Hershey, the power of building connections with those around us—from consumers and shareholders, to our partners and employees—remains vital to the future of our children, our communities, and our business.

Why the Target Category Management Team?

On the Target Category Management Team our vision is clear. To be the premier insights partner delivering holistic and guest centric growth strategies to our partners at Target and Hershey. Our vision is grounded in three pillars. Utilizing our suite of world class data and insights. Creating winning strategies to drive the connected commerce environment. And holding each other accountable to be leaders within the organization. Our team is recognized as best in class and has a proven track record of success, but we are not afraid to think differently and embrace new ideas.

We know our people are our competitive advantage and we empower them to be the unbiased category experts. We are a high-performing team that loves winning in a fast-paced environment, but never doing it alone.  We thrive on a collaborative spirit; we are fiercely competitive in business and highly supportive of each other.

If you are fueled by results, intellectually curious, and want to get in on the ground floor of building the future of snacking with an industry leading customer – this is the team for you!

 

What You’ll Do 

• Acts as the Category Expert to ensure the execution of Strategic Business Plan using Trade Management or Business Development Planning Process to make topline sales plan, net sales goals and achieve sales share targets. This includes using tools and data such as Space Management, complete Syndicated Data Analysis, Efficient Assortment, Inter and Intra Channel Benchmarking, Executive Summaries and Fair Share to ensure the execution of the support strategic business plan. Effectively utilize the company's analytical tool and processes to ensure corporate objectives are met. Supports CSE's in all aspects of Promotion Planning and the BDP process. Implements tools and insights to drive sales volume.
• Supports CSE's in the business planning process, and presentation in specific accounts. Presents in Account and Cycle Planning sessions the finding derived from data.
• Researches data to support Account Penetration, i.e., Senior Management, Category Management, Space Management, Internal Data Providers. Analyzes data in order to support account penetration. Example: Account Category Management.
• Supports CSE's with specific customer data to effectively communicate the goals and strategies through the Retail Execution Plan.
• Collaboratively work with the retailer to uncover insights and build action plans to drive profitable market share growth.
• Partner with Hershey Shopper Insights to build out a learning plan to influence seasonal & everyday execution through the Target Shopper Lens

 

What You’ll Need to Succeed

• Category Management and/or CPG Sales experience (2-4 years)
• Knowledge of Category Management processes and CPG Industry trends
• Technical skills/application to include, space planning software, syndicated and panel data sources, data analysis and visualization tools, Microsoft Office, with Target specific applications VIQ, IRI TCN experience preferred.
• Prior planogram experience, with candy or snack business experience preferred
• Understanding of database management tools like Tableau, Alteryx, Databricks preferred
• Strong drive for results and excellent communication skills
• Intellectual Curiosity
• Team-First mindset
• Impactful data-driven story telling experience
• Strong problem-solving capabilities
• Analytic Skills
• Project Management, collaboration, and organizational skills
• Bachelor’s Degree required