Staff Social Media Specialist (Part Time, 17.5 hours/week)

Why Work at BYU   

As the flagship higher education institution of The Church of Jesus Christ of Latter-day Saints, Brigham Young University (BYU) strives to be among the exceptional universities in the world. At BYU, we are devoted to our faith and to our students. We take an active role in the University's Mission: "To assist individuals in their quest for perfection and eternal life.” 

Our unique mission, deeply rooted in the Gospel of Jesus Christ, provides countless ways to serve and make an impact. This, along with our remarkable culture of belonging, weekly devotionals, and endless opportunities for learning and growth—all situated within a beautiful and historic campus—make it hard to imagine a more inspiring place to work. 

Brigham Young University strongly prefers to hire faithful members of The Church of Jesus Christ of Latter-day Saints.

Staff Social Media Specialist (Part Time, 17.5 hours/week)

Do you love creating engaging social media content and connecting with your audience? Are you thrilled when you see increased engagement? Are you organized and a strategic planner?

The College of Humanities communications team is seeking a staff social media specialist to create brand-aligned social media content for the College on Instagram, LinkedIn, and Facebook. This role is a key member of the editorial team and will oversee content creation and mentor student social media specialists.

What you’ll do in this position:

Collaborate with editorial & social media supervisor and executive team on social strategy and messaging

• Attend monthly university social media meetings and incorporate university direction in team and College functions 
• Participate in developing and implementing content strategy and messaging

Collaborate with and mentor student social media manager

• Assist in scheduling and organizing content calendar
• Collaborate on composition and content for accuracy, clarity, and appropriateness
• Monitor student social media specialist’s assignments

Create and manage posts, campaigns, content, and presence for College’s social media platforms

• Monitor posts through approval processes
• Collaborate with copyeditor to ensure grammatical and style accuracy
• Manage comments and DMs
• Incorporate executive team feedback on content

Measure social media performance through data collection and analysis

• Provide monthly reporting tor editorial & social media supervisor and executive team 
• Identify opportunities for improved performance and reach

Provide support for College unit social media accounts

• Conduct regular audits of College social media pages to ensure brand alignment
• Provide regular social media training to College communications committee
• Consult on College unit social media strategy when requested

What qualifies you for this role: 

Required

• A firm commitment to the mission of BYU
• Associate or bachelor’s degree AND one year of social media experience (part-time is acceptable, including as a student) or 3–5 years of equivalent work experience. 
• Skilled in planning, creating, and executing social media content and social media campaigns
• Superior communication and copywriting skills 
• Ability to use data to define audiences and segments based on their interests, behaviors, patterns, demographics, or other traits and adjust strategy according to user behaviors 
• Excellent interpersonal skills and a willingness to collaborate with team leadership
• Ability to create original, engaging, aesthetics graphics on Canva and to create reels on Instagram
• Ability to manage multiple projects and priorities
• Ability to work independently and with a team
• Self-motivated, creative, and organized

Preferred

• Experience in teaching, mentoring, or training 
• Experience with Airtable or other project management software
• Bachelor’s degree in public relations, advertising, marketing, digital media messaging, journalism, communications, professional writing, or related field of study AND one-plus year of work experience (part-time is acceptable, including as a student) or 5 or more ears of equivalent work experience.   

**Application Instructions**

Please submit the following materials in Workday:

• Cover letter
• Résumé

What we offer in return: