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Vice President, Product Marketing, Commerce Platform

JPMorgan Chase & Co.
United Statesfull_timeVerifiedPosted 30 Apr 2024

About the role

As a Product Marketing Vice President you will be responsible for creating, leading and delivering an end-to-end marketing plan for leading global payments products and solutions. Working in close partnership with product and sales executives and the broader marketing and communications team, you will act as an individual contributor responsible for educating and equipping the organization with integrated go-to-market plans and storytelling.

You will take ownership of integrated marketing strategies across a portfolio of global payments products and solutions by developing a deep understanding of our strategic business objectives, positioning a suite of offerings – and using that expertise to create differentiated, audience-focused messages that are activated across the right channel mix. 

You will have the opportunity to create and take ownership of end-to-end marketing strategies, apply “big-picture” marketing ideas to spark internal and external engagement, and ultimately, simplify complex and technical concepts to J.P. Morgan prospects and clients. Join a collaborative team that values a sense of humor, an inclusive mindset and challenging the “status quo.”

Responsibilities:

  • Drive and lead integrated go-to-market strategies for a global payments products and solutions, activating them across the right channel mix.
  • Lead and influence cross-functional marketing teams to deliver strategic messages and content through relevant internal and external channels.
  • Partner with business leads to align marketing plans to strategic business objectives and milestones, meeting regularly with key stakeholders to gather input, feedback and measure success.
  • Become the subject matter expert for the portfolio of products and solutions you support, embodying “one message, multiple messengers” to educate, equip and excite the field.
  • Quickly build strong relationships among product and sales teams in a highly matrixed and geographically dispersed organization.
  • Create meaningful, relevant and compelling narratives for target audiences, supported by tangible proof points.
  • Project manage your book of work, proactively provide updates to team and partners.
  • Utilize market trends, competitive and customer research to shape how we position our solutions in the marketplace.
  • Manage controls and procedures in accordance with compliance requirements.

 

Qualifications:

  • 5 or more years of relevant product marketing experience.
  • Bachelor’s degree in marketing or related field.
  • Demonstrated experience leading go-to-market strategies including execution of tactics in a business-to-business marketing environment.
  • High degree of intellectual curiosity and capacity to connect the dots, synthesize complex information gathered from desperate sources and drive results under deadline.
  • Excellent EQ and relationship skills, highly collaborative and can build rapport and credibility quickly with all levels of the organization and across diverse, global teams.  Demonstrates respect for a diversity of opinions and styles.
  • Comfortable working in a matrix management organization structure to drive results.
  • Oriented towards execution and can execute through ambiguous situations.
  • Strong project management and organizational skills.
  • Thinks strategically and executes quality output under tight deadlines.
  • Comfortable with, and an advocate for, ongoing change. Drives structure while also pivoting quickly based on changing business demands or environments.
  • Strong written and verbal communication skills, including experience writing product messaging, communications and presentations.

 

Preferred, but not required:

  • Workfront, SharePoint, Tableau experience 
  • Experience in technology, fintech or payments related spaces 

 

JPMorgan Chase & Co., one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world’s most prominent corporate, institutional and government clients under the J.P. Morgan and Chase brands. Our history spans over 200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management.

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set, and location. For those in eligible roles, we offer discretionary incentive compensation which may be awarded in recognition of firm performance and individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include co

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Company

JPMorgan Chase & Co.

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