Senior Sales Strategy Manager
The Trade DeskAbout the role
The Trade Desk is changing the way global brands and their agencies advertise to audiences around the world. How? With a media buying platform that helps brands deliver a more insightful and relevant ad experience for consumers –– and sets a new standard for global reach, accuracy, and transparency. We are proud of the culture we have built. We value the unique experiences and perspectives that each person brings to The Trade Desk, and we are committed to fostering inclusive spaces where everyone can bring their authentic selves to work every day.
So, if you are talented, driven, creative, and eager to join a dynamic, globally-connected team, then we want to talk!
What we do:
The Sales Strategy team is the sales enablement arm of the Sales organization with a focus on supporting revenue growth across The Trade Desk. The Sale Strategy team partners with Sales and Client Services to provide best-in-class strategic pitch materials – rich in storytelling. The team also works cross-functionally with product, marketing, insights, business intelligence, training and other teams to ensure alignment between sales collateral and The Trade Desk’s capabilities, product features, roadmaps, advertising solutions and positioning within the broader AdTech ecosystem.
As the Senior Sales Strategy Manager, you will be focused on supporting a team of sellers across North America to provide dedicated partnership across a variety of categories. Your role will be focused on integrating within your assigned sales team to upsell and pursue across a range of revenue-driving initiatives. And will support sellers in conversations that span multiple teams at the agency including senior leadership, strategy & planning, investment (video and programmatic) and analytics.
From a client-driven storytelling perspective, you will be pioneering best-in-class bespoke client-specific revenue-driving narratives for stakeholder-requested topics. These narratives will then be applied flexibly across clients, while synthesizing feedback to optimize storytelling needs.
This role requires someone who will drive vision and purpose, conducting long-term strategic planning and looking around corners to identify industry trends. Your role will lead the creation and iteration of how to position key industry topics for agency teams. And will be responsible for demonstrating how to scale that work across the Sales Strategy team for impact. Additionally, the role requires someone who is organizationally savvy when it comes to navigating company politics and reporting lines.
With this role, we are looking for someone who has a passion for synthesizing complex solutions into simplified sales narratives that clearly communicate The Trade Desk’s value to agencies; you can also effectively work across multiple constituencies to drive results both through your individual efforts and coordinating broader team efforts. You will become a subject matter expert on The Trade Desk’s platform to ensure consistency in agency and advertiser communications. With that expertise, you will be responsible for owning the creation of sales collateral that explains technical concepts in a clear and concise manner. You are a strategic thinker, proactive, detail-oriented and data-driven with an eye for curating client-facing materials. You embrace ambiguity and thrive in a dynamic, challenging, ever-changing environment and will be a key consultant to sales leadership and front-line sellers. You love marketing, you have an affinity for AdTech and Big Data, and you want to play an instrumental role in the future of advertising.
What you'll do:
- Strategic Partnership: Work with a team of agency-centric sellers, Sales Strategy team members, and others, on in-market narratives and bespoke pitch development for meetings; project manage entire process from concept to completion.
- Collateral Creation: Anticipate the sales team’s need for new materials and insights by regularly meeting with sales and attending pitches to gain a first-hand understanding of how current materials are “landing” and current client challenges, priorities and objections.
- Client Communications: Collaborate with sales and marketing to develop client-facing communications (newsletters, training sessions, etc.) to keep The Trade Desk top-of-mind and reinforce in-market messaging and new product roll-outs.
- Sales Education: Partner with t
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