Coordinator, Partnership Marketing
U.S. Soccer FederationAbout the role
Description
U.S. Soccer Overview
The U.S. Soccer Federation exists in service to soccer. Our aim is to ignite a national passion for the game. Because we believe that soccer is more than a sport; it is a force for good.
We understand the importance and the power of teamwork, on and off the pitch. That is why we work closely with our Federation partners and members, to inspire, support and guide every level of the game: from the grassroots to the National Teams. We want to bring soccer into every home and every community, right across America. Because we believe that soccer can transform lives like no other sport. Soccer can represent the best of U.S.
U.S. Soccer is in a period of significant growth, with ambitious plans for U.S. Soccer in the near and far future. We are, therefore, looking for dynamic servant leaders to join us on this journey: in service to soccer. Applicants must be able to demonstrate visionary leadership, analytical decision-making, professional flexibility, and an empathic management style that builds bold teams and delivers globally significant results.
Position Description
U.S. Soccer is seeking a Coordinator, Partnership Marketing to join our industry-leading team and help drive the growth of soccer in the United States. This individual will be a key contributor within U.S. Soccer’s growing commercial team and an important driver in the relationship between the Federation and its current and potential strategic partners. The coordinator will be keenly focused on driving partner-specific commercial value among its roster of blue-chip partners. The coordinator will collaborate with the balance of the U.S. Soccer commercial team to build the U.S. Soccer brand, engage fans, and deliver results.
Primary Responsibilities
This individual will be a key contributor on a team 100% focused on activation, growth and retention of current U.S. Soccer strategic partnerships including, but not limited to:
- Ensuring matchday success: lead execution of on-site partner activations at all domestic U.S. Soccer controlled matches; coordinate and communicate needs with internal departments and external stakeholders.
- Leading day-to-day relationships: own and support U.S. Soccer’s relationships with assigned commercial partners to maximize partner value; develop and implement creative and high-impact activations that help all parties achieve their goals, including Media and Content integration with our partners to build and strengthen long-term strategic relationships.
- Establishing new platforms and opportunities: support collaboration with U.S. Soccer colleagues across all departments to create and implement sellable programming and identify ways that current partners can be authentically integrated to help accomplish their goals, and support U.S. Soccer’s bullish growth projections.
- Developing and presenting onboarding materials: leverage partner activation expertise to create communication that helps new partners implement their programming quickly and effectively to support delivery of high-impact activations.
Requirements
Minimum Qualifications
- Bachelor’s Degree in a relevant field of expertise
- 2-4 years of experience working with or managing corporate partnerships
- General knowledge of soccer
- Capable of working in fast-paced and demanding environments
- Must be able to connect “micro” details to the “macro” vision and mission
- Able and willing to travel up to 35% of the time to all domestic U.S. Soccer controlled matches
- Able and willing to work non-traditional hours including evenings, weekends & holidays
Desired Qualifications
- Experience in sports partnership marketing and activation
- Strong analytical skills with experience understanding and interpreting quantitative and qualitative research to assist with partnership recaps and communicating activation success
- Pro-active, bias for action to provide great partner-specific value
- Market expertise in a space that is evolving and changing
- Excellent written and verbal communication skills
- Exceptional attention to detail
- Ability to manage multiple concurrent events through multi-tasking and managing priorities efficiently
- Ability to work independently and as a part of a multidisciplinary team
- Excellent computer skills, including Outlook, MS Word, PowerPoint and advanced Microsoft Excel capabilities
- Experience with Adobe suite or a similar program is preferred
- A background in, and passion for, soccer, sports and entertainment is preferred
- Desire
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