Digital UX Strategist, Principal

​​Your Role​

The ​Digital Experience, Design and Content (DEDC)​ team’s Cerulean design system team streamlines design at scale, creating a cohesive and user-friendly experience across our digital products. The ​Digital UX Strategist, Principal ​will report to the ​Cerulean design system Senior Manager​. In this role you will ​work cross-functionally within DEDC and across the Customer Experience and Transformation teams to integrate product design and UX content design capabilities.

​​Your Work

​In this role, you will:​

• Serve as a full-stack Product Designer (including service design, experimentation, and AI-informed design practices)
• Combine UX content design, AI-enabled content optimization, and conversion-optimized content experiences in service of our digital growth objectives
• Bring advanced capabilities in AI-augmented design, continuous discovery, service design, and cross-platform content systems
• Work cross functionally to advance content guidelines, patterns, and best practices across the organization
• Advance Cerulean design system adoption and best practices across the organization so Cerulean continues to be a centralized hub for digital teams
• Serve on special projects, as needed
• Actively coach other team members
• Bring a solution mindset to tackle complex problems
• Serve as a leader on the team who can work independently and take accountability and ownership

Your Knowledge and Experience​

• ​Requires a bachelor's degree or equivalent experience

• Requires at least 10 years of prior relevant experience​

• Requires advanced AI, UX Writing, and experience building multi-platform content systems ​ 

• Requires experience defining and maintaining content standards, guidelines, and patterns that ensure clarity, consistency, and usability across the design system and all product areas

• Requires deep understanding of how content guidelines, component naming, and usage rules drive consistency and usability across a multi‑product ecosystem (including taxonomy, labeling, and page‑level hierarchy)

• Requires knowledge of documenting components (purpose, usage, content guidance, and edge cases), naming alignment across platforms (e.g., AEM core/container distinctions). 

• ​​Requires experience scaling design systems ​ 

• Requires working knowledge of WCAG, plain language, and inclusive writing best practices; ensures component copy and docs meet accessibility standards and brand voice/tone

• Requires experience operating within Agile ceremonies and cross‑team planning for design‑system evolution

• Ability to ​​manage and effectively communicate with stakeholders​