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Account Director, Global Franchise

Mews
Netherlands; United Kingdom, The Netherlandsfull_timeVerifiedPosted 14 Aug 2025

About the role

🌍 Can you help us change the world?

It’s true. At Mews, we dream big. As a Hotel Tech unicorn valued at $1.2b, we’re propelling new-generation cloud technology within global hospitality. With our industry-leading property management solution, we’re enabling the world’s most revolutionary hospitality brands to accelerate their digital transformation.

We’re on the lookout for ambitious, tenacious and passionate people who want to join the next generation of innovators and disrupt the hospitality industry with us. Sound good so far? Keep reading and tumble down the Mews rabbit hole... 🐇

🧑🏻‍💻 About the role

First things first: you want to know what you’re actually applying for. It’s impossible to capture every nuance of a role – especially at a rapidly growing company like Mews – but if we had to distill it down to a job description (which we do because this is a job description), it would be this:

In the dynamic role of an Account Director - Global Franchise, you will assume a pivotal position in the organization, where you'll be tasked with the comprehensive management and cultivation of relationships with the largest lodging and accommodation providers globally. Your responsibilities will span the entire spectrum of the account's journey, commencing with the initial sales phases and extending through to deployment and continuous account management. This multifaceted role requires a blend of strategic thinking, client-centric approach, and cross-functional collaboration.  

Your primary duty as an Account Director - Global Franchise is to collaborate closely with various cross-functional teams to orchestrate and oversee the flawless execution of customer account plans and playbooks for success. This involves developing a deep understanding of your clients' unique needs and business objectives, and tailoring solutions that meet and exceed their expectations. Additionally, you will be responsible for identifying growth opportunities within the account, which may involve expanding services, introducing new products, or uncovering untapped areas for collaboration.  

In this role, your strategic prowess will be invaluable in driving revenue growth and customer satisfaction, as you build and foster long-term partnerships with our enterprise clients. Your ability to navigate the complexities of large-scale accounts and your commitment to delivering exceptional service will be the linchpin in achieving mutual success for both our organization and our valued clients. The role will require you to take a structured approach to executing success through clear frameworks and proven methodologies. 

✅ Your mission, should you choose to accept it 

  • Create the customer account plan and playbook for unlocking a new or expanding a partnership for continued success  
  • Analyze partner tech ecosystems to tailor our solutions to their needs.  
  • Develop marketing strategies, industry marketing, PR, industry event participation, and Account-Based Marketing.  
  • Lead outreach efforts to headquarters and regional hubs, coordinating property-level outreach.  
  • Create and manage a comprehensive discovery program and Connectivity/Tech Assessment.  
  • Manage the RFI process and assist in contract negotiations.  
  • Devise SOW for pilot and rollout programs and oversee KYC.  
  • Ensure successful pilot and deployment phases and organize a launch roadshow.  
  • Conduct QBR and monthly calls.  
  • Develop and execute account action plans.  
  • Provide regular reporting to clients on key performance indicators and results.  
  • Identify upselling opportunities and promote product adoption.  
  • Assist clients in expanding their use of Mews solutions.  
  • Act as a point of contact for issue escalation and resolution.  
  • Stay updated on product releases and manage integration into client systems.  
  • Share best practices, insights, and product knowledge with clients.  
  • Monitor and assist in the collection of unpaid invoices.  
  • Collaborate with partners and manage the connectivity and technology aspect of client solutions. 

🤝️ You’ll be a great fit if you bring a few of

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Mews

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