Product Specialist

Company Description

NBCUniversal owns and operates over 20 different businesses across 30 countries including a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, world-renowned theme parks and a premium ad-supported streaming service.

Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. Our Diversity, Equity and Inclusion initiatives, coupled with our Corporate Social Responsibility work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we’ll continue to create and deliver content that reflects the current and ever-changing face of the world.

Job Description

The Enterprise Product team is looking for an Ad Tech Product Specialist. This role will provide operational oversight and collaborate with cross-functional teams to develop and execute innovative advertising technology solutions. You will act as a subject matter expert, analyze market trends, and identify opportunities for product enhancements. Additionally, you will aid in creating Ad Tech integration roadmaps, manage product launches, monitor product performance, and maintain a deep understanding of industry trends. Lastly, you will supply exceptional customer support by troubleshooting and resolving any product-related issues or concerns.

• Provide operational oversight Collaborate with cross-functional teams, including Ad Tech Integrations, Product Architects, Sales Supply, Sales Enablement, Application Clients, and Playback Video teams, to help coordinate develop and execute innovative advertising technology solutions.
• Act as a subject matter expert on ad tech products and platforms, supplying guidance and support to internal and external stakeholders.
• Analyze client and market trends to identify opportunities for product enhancements and new features.
• Aid in the creation of Ad Tech integration roadmaps and prioritization of feature integrations, ensuring alignment with overall business goals and strategies.
• Develop and administer comprehensive product documentation, including technical specifications, user guides, and training materials through our Confluence Wiki and Absorb learning tool.
• Help facilitate communication between Integration and QA teams, collaborate with engineering teams to address any issues and ensure a high-quality user experience.
• Manage product launches and coordinate communication efforts to internal and external stakeholders, including sales teams, clients, and partners.
• Monitor and report on product performance metrics, using data-driven insights to inform future ad tech product integrations and optimization efforts.
• Maintain a deep understanding of industry trends, competitor offerings, and emerging technologies to inform strategic product decisions.
• Supply exceptional customer support, troubleshooting and resolving any product-related issues or concerns.

Qualifications

• Bachelor's degree in a related field, such as Marketing, Business, Computer Science, or Information Technology.
• 1-2 years of experience in product management or related field.
• Strong knowledge of advertising technology platforms, such as ad servers, DSPs (Demand Side Platform), SSPs (Supply Side Platform) (Supply Side Platform), DMPs (Data Management Platforms), and viewability measurement tools.
• Familiarity with digital advertising formats, including display, video, and native advertising.
• Excellent analytical, problem-solving, and critical thinking skills.
• Strong project management abilities, with a proven record of accomplishment of delivering complex projects on time and on budget.
• Exceptional communication and interpersonal skills, with the ability to collaborate effectively with both technical and non-technical stakeholders.
• Detail-oriented and highly organized, with the ability to juggle multiple priorities and deadlines.
• A passion for innovation and staying current on industry trends and emerging technologies.

Preferred Qualifications:

• Experience in ad tech, digital advertising, or a related field.
• Experience with video advertising technology, including VAST (Video Ad Serving Template), VPAID, and video ad serving platforms.
• Knowledge of programmatic advertising, real-time bidding (RTB), and header bidding.
• Familiarity with advertising industry standards and regulation