Manager Demand Planning DTC (TEMP until June 2025) m/f/d
adidasAbout the role
Purpose & Overall Relevance for the Organisation:
Your task as a Manager Demand Planning is the creation of the DTC Demand Plan for the sales area Europe. The Demand Plan is the basis for Purchasing and significantly influences the inventory management/stock turn and availability. Therefore, it is also the foundation for reaching sales and inventory targets. Main KPI is the Demand Plan accuracy in consideration of availability and inventory levels. In addition you will support the DTC IBP planning process and steer the monthly submission of the DTC channels in the IP tool.
Ranging & BU strategy
- Execution of DP processes to support strategic initiatives to fulfill BU requirements
- Provide analysis for BU marketing to enable a fact-based decision making for future strategy
- Support and consult the Merchandising teams throughout the range creation and identify R&O based on analysis of the current business development
- Support BU projects
- Coordinate the BU launch process for DTC
Planning
- Responsible for creating and updating of the Rolling Demand Plan (RDP) for defined business segments on article level for Wholesale in line with the Integrated Business Plan
- Forecast extrapolation
- Create analyses and statistics
- Ensure pre-order business
- Balance the product availability for the re-order period
- Monthly distribution of the RDP reflecting market demand
- Create and update size curves
- Observance of local and global timelines and deadlines
- Liaise with cross-function departments on time (Marketing, Sales, Purchasing)
- Observe markets regarding changes, chances and risks
- Support the Director Demand Planning BU to coordinate required omnichannel DP activities across the different channel DP teams and communicate with relevant stakeholders (e.g., BU, Purchasing) to ensure smooth execution
If applicable:
- Process ownership:
- ensure x-channel alignment in execution based on meaningful and standardized documentation, supported by the required level of communication
- Allocation management:
- Support the BU Marketing with the lifecycle strategy
- Manage the allocations across channel across the season
- Establish and maintain a meaningful tracking and reporting to allow fact-based decision making
KPIs:
- Demand Plan accuracy
- Demand Plan reliability
- Inventory management/stock turn
- Optimization/reduction of excess stock
- Availability
- BU Marketing teams
- SCM Purchasing
- Order Fulfilment
- Sales
- IT
- Finance
Knowledge, Skills and Abilities:
- Good analytical skills
- Excellent numerical skills
- Advanced SAP knowledge (SCM & AFS)
- Advanced MS Excel skills
- Good knowledge of MS Office (PP, Word)
- Good communication skills
- Fluent in English and another European language in writing and speaking
Requisite Education and Experience / Minimum Qualifications:
- Bachelor’s degree
- 2-3 years of work experience in demand planning or a similar field
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