Sales Development Representative (Strategic Accounts), Nordics
Veeam SoftwareAbout the role
Veeam, the #1 global market leader in data resilience, believes businesses should control all their data whenever and wherever they need it. Veeam provides data resilience through data backup, data recovery, data portability, data security, and data intelligence. Based in Seattle, Veeam protects over 550,000 customers worldwide who trust Veeam to keep their businesses running. Join us as we move forward together, growing, learning, and making a real impact for some of the world’s biggest brands. The future of data resilience is here - go fearlessly forward with us.
SDR for Strategic Accounts works alongside Veeam Account Executives to expand Veeam reach in existing Strategic accounts as well as net new prospects.
SDRs qualify marketing-generated demand, which is demonstrated by engagement with marketing campaigns, specific actions, and meeting the scoring threshold. These initial marketing interactions are used as starting points to identify and engage other members of the buying group in an outbound effort to further validate buying signals and qualify the potential opportunity.
The SDR is also responsible for identifying, validating, creating, and qualifying new account opportunities in assigned accounts, territories, for the field sellers to pursue.
SDRs use a spectrum of tactics, including phone outreach with voicemail, email, social outreach and chat, to connect with prospects and foster meaningful interactions.
Your tasks will include:
Aligns with the manager and conducts under appropriate supervision the following responsibilities:
- Generate new demand (e.g., opportunities with buying group members attached) for the sales organization to pursue.
- Qualify marketing-generated demand against established criteria before passing a qualified opportunity to the account executives.
- Discover, validate, and reach out to additional personas or members of a buying group that may be involved in the buying decision and share this with sales.
- Nurture predetermined groups of prospects for account executives by using multiple touch tactics or cadences to foster meaningful interactions and determine the level of interest for potential opportunities.
- Comply with all demand management-related service-level agreements.
- Track and manage account info, prospecting, qualification, and nurture activities, in the company’s CRM (Salesforce).
- Allocate cadence workflows to all key players in opportunities and using Salesforce queue to manage daily outreach which includes outbound calls, voicemails, social outreach and emails.
- Build and drive tight collaboration with aligned sales teams.
- Reach and have meaningful, productive conversations with individuals representing the buyer personas targeted by the organization.
- Coordinates sales activities within the expanded Veeam Team.
- Develops and maintains a solid working knowledge of Veeam Software and related products and the benefits they provide to potential prospects.
- Meet identified monthly KPIs (example: # signals converted to sales qualified opportunity, #prospecting opportunities created, number of meetings set up for sellers).
- Participate in call out days and events.
- Participate in ongoing enablement around product releases, marketing updates, sales methodology and customer buying behaviors.
Skills:
- Positioning: Astute at adjusting messaging to the audience
- Navigation: Intelligently outlines organizational structures <
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