VP, Merchandising - Outlet Apparel - Calvin Klein
PVH Corp.About the role
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POSITION SUMMARY:
The VP Merchandising Outlet Apparel is the leader of product merchandising team for Calvin Klein Global Apparel product categories.
You will be a strategic, customer centric and data driven leader responsible for the global success and profitability of the outlet division across both men’s and women’s and all omni channel points of sale.
With overall accountability for the development of global merchandising dashboards as well as the consolidation of information to support and build strategies for the brand, you will be responsible for establishing and achieving key merchandising objectives, targets, and goals, and ensuring that product lines are brought to market in a timely and profitable manner and in accordance with the line plans and production calendars.
You will be a highly collaborative leader, who excels working in cross functional teams and enjoys working closely with the design, sourcing teams to determine the merchandising/ assortment strategy for the season.
In addition, you will partner closely with the Merchandise Planning Team in the development, execution and communication of strategic merchandise financial plans that support the company’s financial, product, and marketing objectives.
PRIMARY RESPONSIBILITIES OF THE ROLE:
Lead Merchandising efforts for Outlet Apparel (including Accessories) offering, translating the Merchandising Leadership vision across all regions (EMEA, APAC, AMERICAS).
Understands the brand's target customer by tracking attitude and lifestyle trends and brings this customer insight and commercial, market prospective to the design team, to influence and direct the global product creation process.
Partner with the merchandising leadership team on all product and strategic initiatives, both long and short term.
Drive the seasonal strategy and communicate to the regions.
Familiar with competitive marketplace and analysis of top selling styles of key competitors; understand upcoming product trends. Communicate competitors’ trend information as needed to Design and Sales teams.
Build and communicate Merchandising metrics to monitor for continued seasonal (and in-season) improvement.
Collaborate with regional and global partners to gain insight on seasonal collection structure. Align big ideas and establish new key item opportunities.
Lead the Global Merchandising team to represent business needs including management of seasonal floor mapping
Collaborate with Visual Marketing team to develop brand marketing materials and initiatives that are globally relevant, and regionally tailored.
Attend fittings to ensure product success by channel
Oversee the creation of strategic financial plans that support the company’s objectives and brand goals from a top down perspective.
At a division/department level, develop sales, gross margin, and inventory plans that support the company’s profit objectives.
Collaborate with direct reports to ensure that financial objectives align with product opportunities.
Guide cross-functional partners (Design, Marketing), utilizing historical data and current trends, to capitalize on new opportunities and right size under performing categories.
Understand and identify risks from direct reports and communicate to key business partners including merchandising, finance, marketing, visual, and brand leaders.
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