Associate Director, Social Analytics & Insights

Laundry Service is a full-service marketing agency building relationships between people and brands. We help brands craft a meaningful role in culture across lifestyle, sports, music, technology and entertainment spaces. Our team delivers on strategy, creative, production, media buying and influencer management completely in-house. Laundry Service is a Wasserman company – learn more at www.247laundryservice.com.

Wasserman powers the business of sports, music, entertainment and culture. Founded in 2002, Wasserman represents many of the world’s most iconic sports and entertainment figures, music artists, brands and properties, empowering them to shape culture and captivate audiences worldwide. 

Headquartered in Los Angeles, Wasserman operates globally across 27 countries and more than 62 cities, including New York, London, Abu Dhabi, Amsterdam, Hong Kong, Madrid, Mexico City, Toronto, Paris and Sydney. For more information, please visit www.teamwass.com.

Overview
The Analytics & Insights department is responsible for all client social reporting across platforms, as well as sharp audience profiling via social data sources, syndicated data, and custom research when warranted.  While metric reporting is done on the daily, this team presses beyond the numbers and looks for the story to deliver action-oriented insights and implications.

We’re looking for an Associate Director that is ready to jump into a team and provide insights that help drive value for the overall organization. Our ideal candidate is passionate about finding the “why” behind performance, and eager to dig in with the team on everything from tackling daily challenges to solving long term capability issues and bringing new technology and innovation suggestions to the table. 

Requirements

●Proven ability to lead both external client relationships as well as influencing and enrolling senior stakeholders 

●Ability to identify opportunities and experience collaborating across functions to provide data-driven insights that elevate overall performance

●Proven experience building unique and comprehensive measurement frameworks across both the paid and organic media spectrum

●The ability to lead core areas of audience insight, brand storytelling, and measurement strategy

Requirements

● 6+ years experience in analytics, insights and data management roles.  Digital focus desired. 

●Experience working in social media monitoring tools, social media management tools, and social listening tools

●Experience working with data visualization and presentation software (Looker Studio, Tableau, Keynote, PowerPoint etc.)

●Experience building internal and competitive benchmarks

●Experience working with both paid and organic data analysis

●Written and verbal communication skills, with the ability to build strong relationships (both internally and with clients)

●Ability to conduct high level analysis and provide insights in a consumable format that provides creative and strategy teams with actionable next steps

●Has a finger on the pulse of emerging social trends and platforms, and can think critically about how to implement those best practices for our clients

Base salary range: $95-130k plus bonus potential.

Actual base salary is dependent on several factors including but not limited to; market dynamics, location and region, experience, specialized skills/training (education), level of responsibility, budgetary considerations, tenure at the company (for current employees), etc. The salary range listed is just one component of the total compensation package for employees. Compensation decisions are dependent on circumstances of each hire.

Benefits

Competitive salary, unlimited PTO, 401(k), and much more!