Advertising Account Executive, Market Retail

Effectv, the advertising sales division of Comcast Cable, helps local, regional and national advertisers use the best of digital with the power of TV to grow their business. It provides multi-screen marketing solutions to make advertising campaigns more effective and easier to execute. Headquartered in New York with offices throughout the country, Effectv has a presence in 66 markets with nearly 35 million owned and represented subscribers. We’re dedicated to helping our clients meet their business goals by connecting them with their customers through multiscreen television advertising. Working with companies from local startups to nationwide corporations, we provide support to help each business reach its target customers. By applying data to television advertising in new ways, we’re able to bring our clients the best of digital media, coupled with the power of TV. To learn more, check out www.effectv.com.

Job Summary

Responsible for developing, servicing and maintaining a base of local clients and/or agencies who purchase advertising space or other media services to achieve established annual sales goals within assigned sales team.

Job Description

Core Responsibilities

• Present custom video campaigns to small and large advertisers to help them reach their customers with their video messages across all screens and devices.
• Have an ongoing growth mindset to embrace and grow in knowledge surrounding the media landscape and how Effectv’s offerings fit into it.
• Work with Effectv’s Sales Development team and utilize the Sales Development resources to create custom presentations for advertisers and prospects.
• Secures new advertisers by continuously prospecting and learning sales numbers to ensure a strong pipeline and budget achievement.
• Works strategically towards achievement of budget and performance goals.
• Interacts with Effectv departments, such as Campaign Management, Measurements & Insights, Finance and Sales Development to book and service advertisers’ campaigns and ensure payment.
• Maintains up-to-date customer and prospect records.
• Provide accurate forecasts of sales revenue.
• Completes required documentation and reporting for the proper processing of contracts, advertising schedules, sales calls and expense reports.
• Respects confidential information and uses it to prepare reports, presentations and general correspondence.
• Consistent exercise of independent judgment and discretion in matters of significance.
• Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) and overtime as necessary.
• Other duties and responsibilities as assigned.

Employees at all levels are expected to:

• Understand our Operating Principles; make them the guidelines for how you do your job.
• Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
• Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
• Win as a team - make big things happen by working together and being open to new ideas.
• Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
• Drive results and growth.
• Respect and promote inclusion & diversity.
• Do what's right for each other, our customers, investors and our communities.

Disclaimer:

• This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.

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Please visit the benefits summary on our careers site for more details.

Education

High School Diploma / GED

Certifications (if applicable)

Relative Work Experience

2-5 Years

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