Senior Manager, Timepieces Marketing
RichemontAbout the role
Are you a good match?
The ideal candidate for this role is required to have a bachelor’s degree, and an MBA is preferred. Industry experience in watches, strong project management skills, excellent communication and content creation abilities, along with 8+ years of marketing or merchandising experience are required. Retail experience is advantageous. We are looking for a proactive, flexible, innovative, and passionate individual with the ability to travel. Proficiency in Excel, Canva, and PowerPoint is essential. Proficiency in French is a plus.
What are we expecting from you?
Reporting to the Director of Marketing, you will be responsible for encompassing Poetic Complications™, Extraordinary Dials™ and Objects, as well as Jewels That Tell time™, is responsible for transmitting expertise with boutique sales teams, internal corporate partners and potentially directly to the clients. This role is responsible for executing the Maison’s vision and strategy for the category, as well as adapting the strategy to the specificities of the Americas market. The candidate will lead and inspire team product segment experts in their roles to further their contributions to the business opportunities, propose strategic recommendations and implement action plans accordingly.
Van Cleef & Arpels timepieces provide a unique vision of time, in which savoir-faire and technical prowess combine to bring stories to life. Their intricate Swiss made mechanisms offer precious moments of emotion, marked by the distinctive imagination of Van Cleef & Arpels.
In this role, you will:
- Cultivate and implement Marketing strategy for Timepieces in line with global and local business direction
- Collaborate with the International Marketing team on all Marketing aspects and business topics – align with global launch calendar and animation strategy and provide feedback on local adjustment and specificities
- Orchestrate 360 product strategy adapted to local context and build awareness for the Timepiece category, in collaboration with regional departments and HQ (Retail, Communications, CRM, Supply Chain, Training) to reach business objectives. Plan launch calendar and activations, support events and animations with product selection and training, ensure balance and adequate support to each product category
- Lead and inspire team product segment experts in their roles to further their contributions to the business
- Participate in the definition and implementation of the strategic plans
- Provide sales, market and trend analysis to help direct and develop local strategies
- Work with Retail and Supply chain to create and maintain budget and alignment on forecast projections
- Ensure that the unique and rare stock is purposefully leveraged to maximize client opportunities and sales potential
- Ensure daily business needs and special events are supported with product expertise (Picus, Intranet, Price Lists, Event Booklets, Product expertise trainings) and client facing tools
- Manage the Timepiece Marketing team budget
More than a role…we recruit for a career!
By joining Van Cleef and Arpels, you will be part of a Maison where employee career development is at the heart of our ambition. Upon your arrival, you will be immersed in our enchanting world with trainings on our history, know-how as well as trainings about our creations.
The recruitment process:
Please submit an application on-line. If your profile matches our sear
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