Senior Data Sales & Partnerships Manager

Teamwork makes the stream work.

Roku is changing how the world watches TV

Roku is the #1 TV streaming platform in the US and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.

From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.

 

About the team  

At Roku, we like to say that there are no bystanders, and that is as true in the advertising team as it is in any other facet of the company. We work together to ensure our clients understand this new world of advertising, that they are making the best possible decisions to support their own goals, and drive advertiser interest and engagement across the board. The Advertising Sales team is responsible for driving ad revenue with Advertisers and ultimately enabling our clients to reach their business objectives. 

 

About the Role 

We are seeking a highly driven and strategic partnership lead with a ‘hunter’ mentality to join our team and take ownership of leveraging Roku’s first-party data assets (Identity, ACR, search, and more) to unlock and accelerate new revenue opportunities. This role is ideal for a self-starter who thrives in ambiguity, has experience building SaaS/DaaS businesses from the ground up, has operated within matrixed organizations, and is comfortable taking initiative in a fast-paced, evolving environment. You will play a pivotal role in creating and executing new strategies that drive revenue, forge partnerships, and elevate our data’s value in the ad tech ecosystem.  This position will report to the Head of Data Sales & Partnerships. 

For New York Only - The estimated annual salary for this position is between $157,000 - $265,000 annually. 

Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location. 
 
This role is eligible for incentive compensation/commissions, health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off. 

 

What you’ll be doing  

• Drive Data Monetization Strategy: Develop and execute a comprehensive data monetization and licensing strategy that leverages Roku’s first-party identity, ACR data, clean room technology and different APIs/data product features to secure large, revenue generating partnerships across third-party platforms, data and measurement partners, publishers, and more.
• Lead High-Stakes Negotiations: Serve as the primary dealmaker for complex data agreements, skillfully negotiating terms that maximize revenue while aligning with Roku’s strategic priorities.
• Build Strategic Partnerships: Establish and nurture high-value relationships with key data buyers, including enterprises and tech platforms, identifying opportunities for mutual growth.
• Cross-Functional Leadership: Partner closely with business development, partner management, product, and legal teams to align on product offerings, pricing models, and legal frameworks that support scalable SaaS/DaaS solutions as part of broader enterprise partnerships.
• Develop Scalable Solutions: Identify opportunities to package Roku’s data into scalable SaaS/DaaS products, driving sustainable ARR growth across multiple partners.
• Market Insights & Industry Trends: Stay ahead of industry trends in data, SaaS/DaaS models, and data privacy, providing thought leadership both internally and externally.
• Exceed Revenue Targets: Develop and execute against annual sales targets for data licensing, ensuring consistent growth in recurring revenue through strategic data partnerships. 

 

We’re excited if you have 

• Experience: 10+ years of experience in ad tech, digital media, or a related field, with a proven track record in data licensing, strategic partnerships, and complex SaaS/DaaS negotiations.
• Sales & Partnerships: Proactive and strategic thinker that has a proven track record of exceeding revenue targets.
• Data Expertise: Deep understanding of first-party identity, ACR data, and its role in enhancing media performance for advertisers.
• Strategic Negotiator: Demonstrated ability to lead high-value negotiations that drive 7-figure ARR.
• Cross-Functional Leader: Strong communication and col