Director of Marketing AMER

Marketing Director (AMER)

(New York City, NY - United States) (Pittsburgh, PA  - United States) (Redwood City, CA - United States)

Created in 2000, Ivalua is a leading global provider of cloud-based procurement solutions.

COMPANY OVERVIEW

At Ivalua we are a global community of exceptional professionals, who believe that digital transformation revolutionizes supply chain sustainability and resiliency to unlock the power of supplier collaboration. 

We achieve this through our leading cloud-based spend management platform that empowers hundreds of the world's most admired brands to effectively manage all categories of spend and all suppliers to increase profitability, improve ESG (environmental, social, and corporate governance) performance, lower risk, and improve productivity. Driven by our passions and fueled by our shared ambitions, we empower and challenge each other to create meaningful experiences for our colleagues, customers, partners, and communities. 

 

Learn more at www.ivalua.com. Follow us on LinkedIn and Twitter.

THE OPPORTUNITY

CONTEXT: 

Our Marketing team is dedicated to building strategy and plans to increase brand awareness.

With over forty eight team members, the Marketing team needs to keep growing to satisfy demanding customers. 

 

ROLE: 

Here at Ivalua, we are currently looking for a Marketing Director. Reporting to the Vice President of Corporate Marketing, you will be involved in tight collaboration with Sales, Product Marketing, and Global Digital teams. You will be responsible for on and offline programs and activities, with a focus on account-based marketing and events, especially our flagship premier customer event.

WHAT YOU WILL DO WITH US 

• Lead, manage, develop, and inspire a team of 6 Event and Field Marketing Managers
• Develop multi-channel programs, leveraging a mix of digital and offline tactics, to drive and convert leads at the regional level. 
• Establish, monitor, and report to the leadership team on pipeline progression and other key KPI’s measuring the return on the region’s marketing programs
• Lead the Account-Based Marketing (ABM) strategy, plans, and programs for the region and its key verticals, in collaboration with the Sales and Global ABM teams.
• Lead our major premier yearly customer event to elevate the brand and generate high impact on deal win rate and velocity
• Manage the event team and strategy to further build brand awareness and generate leads
• Recommend, monitor and manage the AMER team budget, providing clear guidelines to the AMER team members, striving for generating growth, and optimal return on regional spend.

YOUR PROFILE

If you have the below experience and strengths this role could be for you:

Skills and Experience:

•       At least 10 years of experience with a successful track record in a Senior Marketing roles and a multi-channel integrated campaign creation or at least 7 years with Master’s degree
•     Solid experience in Account-Based Marketing (ABM), paid advertising, email marketing, content marketing, and event marketing
•       Digitally-savvy with marketing automation tools and reporting - Hubspot is plus, but not required

 

Soft Skills:

•       Strong attention to detail
•       Excellent leadership, communication, and decision-making skills
•       Proven ability to plan and manage budgets
•       Excellent team leadership and development skills

WHAT HAPPENS NEXT

If your application fits this specific position’s needs, our skilled Talent team will reach out to schedule an initial screening call. Get one step closer to achieving your goals – apply today! 

Our Talent team will guide you through every step of the interview process - from preparation to completion. They're here to support you! 

Our recruitment process is designed to assess your competencies through a series of personalized interviews with internal stakeholders relevant to the role. 

Interviews will be conducted virtually via video or on-site with face-to-face meetings.

LIFE AT IVALUA

• Hybrid working model (3 days in the office per week),
• We're a team dedicated to pushing the boundaries of product innovation and technology,
• Sustainable Growth, Privately Held,
• A stable and cash-flow positive Company since 10 years,
• Snacks and weekly lunches in the office,
• Feel empowered to pursue your goals with i