Product Marketing Director

At Cadence, we hire and develop leaders and innovators who want to make an impact on the world of technology.

The PMM will drive business growth through product positioning, packaging, and the development and execution of go-to-market campaigns. The candidate must be skilled in cross-functional team management and have excellent communication and presentation skills. A minimum of 5-yrs experience in the semiconductor and/or EDA experience is required.

We are seeking a manager for our Modus DFT Test Solution, or Stratus High-Level Synthesis. Experience with Test or HLS, or related products is preferred.

Requirements

The ideal candidate shall possess

• Marketing and product management experience in semiconductor and/or EDA.
• Minimum of 5-years of semiconductor design experience and/or EDA experience in product marketing, sales, applications, or product engineering.

Duties

Sales liaison and business development – Work with sales teams to promote, target and plan engagements. Identify new target customers. Develop focused campaigns that grow business.

Driving growth and forecasting business – Formulate product and market strategies and tactics that grow the business

Product positioning – develop product positioning strategies and encapsulate in customer facing collateral,

Develop and maintain product presentations

Define product packaging and pricing

Defining product promotions and campaigns

Presenting to customers

Managing and prioritizing product requirements – working with engineering to turn requirements into committed roadmap deliverables.

Cross-functional team management – working with sales, applications engineering, R&D, and other BUs to formulate solutions that grow the business

Business management and reporting – prepare business plans, measure progress vs plans, and periodically report to management

Travel – the position requires international travel

The annual salary range for California is $164,500 to $305,500. You may also be eligible to receive incentive compensation: bonus, equity, and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the salary range is a guideline and compensation may vary based on factors such as qualifications, skill level, competencies and work location. Our benefits programs include: paid vacation and paid holidays, 401(k) plan with employer match, employee stock purchase plan, a variety of medical, dental and vision plan options, and more.

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