As a result of the combination of the BD Biosciences and Diagnostic Solutions business with Waters Corporation (NYSE: WAT), by applying to this role, you will be applying for a position with Waters. Waters is a global leader in life sciences, dedicated to accelerating the benefits of pioneering science through analytical technologies, informatics, and service. With a focus on regulated, high-volume testing environments, Waters’ innovative portfolio harnesses deep scientific expertise across biology, chemistry, and physics. Waters collaborates with analytical laboratories around the world to advance the release of effective, high-quality medicines, assure the safety of food and water, and drive better patient outcomes by detecting diseases earlier, managing routine infections, and combatting growing antibiotic resistance. Through a shared culture of relentless innovation, Waters’ passionate team of approximately 16,000 colleagues partner with customers to turn scientific challenges into breakthroughs that improve lives worldwide.

We are the people who give possibilities purpose

BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.

Job Description

We are the makers of possible 

 

BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities. 

 

We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a maker of possible with us. 

Summary

The Sr Analyst, Sales Support Tools & CRM Administration will be responsible for the administration, optimization, and support of Waters Advanced Diagnostics sales support tools and CRM platform. This role ensures the sales team has the technology and data insights needed to operate efficiently and effectively, contributing directly to sales growth and operational excellence.

Responsibilities

• Administer and maintain the CRM platform (Salesforce) including user setup, security profiles, custom objects, fields, workflows, validation rules, and reports/dashboards.

• Provide technical support and training to sales users on CRM and other sales support tools, troubleshooting issues and ensuring optimal system utilization.

• Collaborate with sales leadership and other stakeholders to identify business needs and translate them into technical requirements for CRM enhancements and new tool implementations.

• Manage data integrity within the CRM system, including data cleansing, de-duplication, and ensuring compliance with data governance policies.

• Develop and maintain documentation for sales support tools and CRM processes, including user guides, training materials, and system configurations.

• Participate in the evaluation, selection, and implementation of new sales technologies and integrations.

• Generate and analyze sales performance reports and dashboards to identify trends, insights, and areas for improvement.

• Support sales forecasting and planning processes by providing accurate and timely data from CRM and other systems.

• Stay up-to-date with CRM best practices, new features, and industry trends to recommend and implement improvements.

• Act as a liaison between sales, IT, and other departments to ensure seamless operation and integration of sales support systems.

Qualifications

Education

• Bachelor’s degree in Business Administration, Information Systems, Marketing, or a related field.

Experience

• 5+ years of experience in CRM administration (e.g., Salesforce Administrator certification strongly preferred) and sales operations support.

• Proven experience with sales support tools and technologies (e.g., CPQ, sales enablement platforms).

• Experience in the life sciences or pharmaceutical industry is a plus.

Knowledge, Abilities, Skills

• Strong understanding of