Director, Sales

Overview

Today, Cadent powers the evolution of TV brand advertising. And with the acquisition of AdTheorent earlier this year, we are expanding into a robust Omnichannel platform. We provide marketers, agencies, operators, and media owners with data-driven solutions for buying and selling TV advertising. By connecting brands with opportunities across national inventory sources—cable, broadcast, and digital media—our technology improves efficiencies and boosts the results of linear, addressable, and cross-screen campaigns.

 

We are looking to add experienced Sellers to join our growing team. The right candidate will have excellent communication skills and experience selling video solutions across linear TV as well as OTT/CTV. This role requires strategic thinkers that can break down evolving TV solutions into actionable pitches, and drive sales across all levels of the agency / client partners.

Responsibilities

• Be a creative thinker and hunter!
• Sell all Cadent solutions into hold co and Direct Client Relationships
• Strong written and verbal pitch skills to get meetings, grow strategic relationships and ultimately produce revenue
• Master and evangelize Cadent’s full suite of media solutions
• Help potential customers understand Cadent’s differentiators and applicable use cases
• Leverage measurement capabilities to differentiate Cadent’s value
• Provide real-time customer feedback to internal Cadent teams to help shape product and solution development
• Ownership of weekly pipeline and quarterly forecast
• Hit sales goals

Qualifications

• 5+ years of experience selling linear and advanced TV solutions with knowledge of the CTV landscape
• Experience with all video solutions and technology a plus (OTT/CTV, DSPs, SSPs, Inventory Aggregators, etc)
• Hold co & Client Direct Relationships a must
• Established track record of revenue obtainment results
• A passion and understanding of both data driven CTV advertising and the streaming marketplace
• Strong presentation skills – with or without a deck
• Strong discovery skills on sales calls uncovering KPIs and pain points, in addition to market feedback
• Experience driving new business
• Coachability and being able to evolve with shifting product offerings and marketplace conditions
• Thrives in a fast-paced environment
• A high level of curiosity and the ability to work beyond the defined boundaries of the role
• Excellent communication skills
• Ability to break down complex data-driven TV solutions into digestible pitches, and drive sales across all levels of the agency / client partners.

Pay Range

USD $125,000.00 - USD $150,000.00 /Yr.