Senior Digital Marketing Specialist

Are you passionate about digital marketing and love making data-driven decisions? Do you thrive in structured environments with clear checklists and timelines? Join our Digital Advertising Team as a Senior Digital Marketing Specialist, where you will create strategic digital ad campaigns, contribute to team growth, and ensure optimal client performance.

Key Responsibilities:

• Build, launch, and transition digital ad campaigns across major platforms, including Google, Meta, and Bing.
• Perform essential account maintenance tasks such as organizing ad assets, completing internal reviews, conducting audits, and optimizing campaigns for better performance.
• Collaborate effectively within the advertising team and with other departments to ensure a high-quality advertising product and client experience.
• Create, update, and manage Google Business Profiles for client properties.
• Participate in professional development opportunities and help onboard or support newer team members.
• Communicate with external partners like Google, Meta, and Bing, and occasionally join client calls to support campaign efforts.

Client Communication:

• This role includes occasional communication with clients and external partners such as Google, Meta, and Bing to support campaign performance and strategy alignment.

Team Collaboration:

• This position is based in our Lincoln, NE office and thrives on in-person collaboration. You’ll work closely with fellow Digital Advertising team members and cross-functionally with other departments to ensure campaign success.

Requirements

• You have a deep understanding of digital advertising, including PPC/SEM, which is essential for managing over $1 million in monthly ad spend.
• You are comfortable with repetitive, detail-oriented tasks that come with high-volume campaign setups.
• You’re experienced in shaping advertising strategies and are able to exercise sound judgment in leading others in a senior-level role.
• You are data-driven and confident pulling insights from platforms like Google Analytics, Google Ads, and Meta.
• You’re located in (or willing to relocate to) the Lincoln, NE metro area to contribute to our collaborative office culture.

Preferred Experience:

• 6+ years of hands-on experience in digital advertising is highly preferred for this senior role.
• Proficiency in Google Ads, Meta Ads, and Bing Ads shows readiness to jump into campaign management.
• Experience developing reporting frameworks that guide decision-making and drive performance.
• A background in coaching or mentoring team members enhances your leadership impact.
• Familiarity with client communication and working with external ad platforms is a plus.
• Knowledge and experience in managing Google Business Profile.
• Practical knowledge of SEO work.

Position Details:

• Position Type: Full-time, non-exempt
• Compensation: Hourly

Benefits

Work at a “Best Place to Work” Company

RentVision was recently certified as a Great Place to Work, one of Fortune’s Best Workplaces in Advertising & Marketing, one of Lincoln’s Best Places to Work (#2 medium-sized company), one of the Best Places to Work in Multifamily (#6 nationwide), and we recently scored a 4.6/5 on Gallup’s Q12 Engagement Survey.

401(k) Match

Planning for your financial future is important. We offer enrollment in our company sponsored 401(k) as well as contribution matching to help you get it done.

Health Insurance

We care about your health. RentVision offers enrollment in health, vision, dental insurance plans, and also pays a portion of health insurance premiums.

Life Insurance

You’re important to us and we want you to know that. We offer life insurance to employees at no out-of-pocket cost.

Short-Term and Long-Term Disability

We’re here to help when the unexpected happens. We provide both short-term and long-term disability insurance to all of our employees. Our short-term disability plan also offers medical leave for pregnancy.

Paid Time Off

It’s all about that healthy work-life balance—work hard, play hard, right? RentVision provides paid time off and paid holidays, including extra time off around Thanksgiving and Christmas.

Paid Parental Leave

At the end of the day, family matters most. We know the importance of those precious moments you have with your new little one, so we provide paid parental time off.