UX/Web Strategist

About the Job

Algolia has an immediate opening for an UX/Website Strategist reporting to the Director, Digital Marketing. As a leader in the Search and Discovery industry, we aim to deliver exceptional digital experiences through strategic user-centered design and optimization. As part of our team, you will play a critical role in shaping the user experience across our digital presence. We are looking for a skilled UX/Web Strategist who can create data-driven strategies, optimize user journeys, and enhance overall website experience.

The UX/Web Strategist is responsible for defining and optimizing user personas, crafting user-centered journeys, and ensuring that the structure and design of our website meet both business goals and user needs. This role involves user research, competitor analysis, human-centered design, and close collaboration with cross-functional teams to deliver intuitive and high-performing website experiences. You will be an advocate for the user, translating research findings into actionable website structure and design improvements.

Key Responsibilities:

• Optimization of Persona/User-Based Journeys: Analyze and refine user journeys, ensuring each step is optimized for engagement, satisfaction, and conversion. Act as an advocate for our users and build empathy across Algolia.
• Persona Definition: Work with internal Research & Insights team to develop and maintain detailed user personas based on user research, analytics, and business goals to inform website strategy and design decisions.
• Website Structure & Hierarchy Planning: Design the overall website structure and information hierarchy to improve navigation, usability, and user experience.
• User Research and Analysis: Conduct comprehensive user research, including methods such as surveys, A/B testing observation studies, interviews, usability testing, etc., to understand user needs, behaviors, and pain points. Analyze findings to inform design and optimization decisions. 
• Landing Page Prototypes: Create wireframes and prototypes for landing pages that prioritize usability and a seamless user experience, working closely with designers and developers to bring concepts to life.
• Competitor Research and Analysis: Conduct ongoing competitor analysis to identify trends, benchmarks, and opportunities for improvement within the user experience and design.
• User Interface Design & Usability Testing: Collaborate with designers to create intuitive user interfaces and lead usability testing to ensure designs are functional, user-friendly, and aligned with user needs.

Qualifications:

• Proven experience in UX design, user research, web strategy, or related roles.
• Strong understanding of user-centered design principles (color theory, typography, layout), information architecture (web structure), and best practices.
• Experience with wireframing and prototyping tools (e.g., Figma, …) creating mock-ups to visualize user flows and interactions on a website.
• Ability and proven experience in conducting interviews, surveys, usability testing and analyzing research to understand user pain points and needs.
• Familiarity with website analytics tools (e.g., Google Analytics, Amplitude…) to measure and optimize user journeys.
• Excellent organizational and project management skills, with the ability to manage multiple projects simultaneously.
• Strong collaboration skills to work effectively with cross-functional teams, including designers, developers, and marketers.
• Must be located in US Eastern or Central Time Zone

Preferred Skills and Background:

• Knowledge of basic front-end development principles (HTML, CSS, Javascript, …) is a plus.
• Experience in competitor benchmarking and industry analysis.
• Strong problem-solving abilities and attention to detail.
• Excellent verbal/written communication, brilliant interpersonal skills, and be ‘culturally-aware’
• Enormous energy and a sense of humor.

WE’RE LOOKING FOR SOMEONE WHO CAN LIVE OUR VALUES:

• GRIT - Problem-solving and perseverance capability in an ever-changing and growing environment.
• TRUST - Willingness to trust our co-workers and to take ownership.
• CANDOR - Ability to receive and give constructive feedback.
• CARE - Genuine care about other team members, our clients and the decisions we make in the company.
• HUMILITY - Aptitude for learning from others, putting ego aside.

#LI-Remote

Algolia is an Equal Opportun