Art Director
Serta Simmons Bedding, LLCAbout the role
Be Part of the Future of Sleep!
At Serta Simmons Bedding (SSB), we're more than a mattress company, we're a leading global sleep company with a mission to help people sleep better so they can live healthier lives. With a 150-year heritage in delivering industry-leading sleep solutions, we own iconic brands including Serta®, Beautyrest®, Simmons® and Tuft & Needle®.
What You'll Do:
An average day would consist of working directly with—and managing—three Visual Designers and one Production Designer to develop national product launch campaigns and quarterly promotions while simultaneously collaborating with external CGI, retouching, and photo/video vendors to create the assets used in those initiatives. You’d be responsible for developing brand identities, marketing campaigns, and detailed shot lists—ultimately presenting them to the Senior Director of Operations + Creative and Brand Marketing Partners for alignment and execution.
• Solve for business, customer, and stakeholder requirements while building creative that is unique, stunning, and effective.
• Grow brand awareness and revenue by collaboratively developing concepts and execute exceptional, engaging omni channel marketing campaigns, thinking across channels to create tailored content.
• Operate with a customer-first mindset and use data and research to inform design decisions that generate increasingly effective campaigns and brand experiences.
• Champion mentorship and development of designers, effectively providing feedback that inspires their best work.
• Help identify and build new ways to enable the team to scale and optimize quality for recurring projects – through mechanisms like design guidelines, tools, templates and processes.
• Work collaboratively across disciplines and multiple departments to ensure on-strategy and on-brand design execution.
• Develop, evolve, and maintain visual brand guidelines, style guides and design templatization.
• Deliver clear vision for projects to key leadership before presenting to the broader organization.
• Help lead directors, photographers, illustrators, stylists, and freelance resources in the planning and execution of photo and video, both pre- and post-production.
• Stay aware of the latest trends in design, advertising, and the home category.
What You'll Bring:
- Atlanta-based.
- A BFA or BA in graphic design or similar.
- 8+ years of experience working at a retailer, consumer brand or in an agency setting.
- Leadership experience preferred.
- Highly proficient in the latest design software including Adobe Creative Suite and Figma.
- On-set photography and videography art direction required.
- Portfolio showing a range of Creative and Design excellence and expertise showcasing a mixture of capability:
- World class brand photo and video executions.
- Brand design system development through graphic design, typography and iconography.
- Omni-channel brand campaigns with strong, concept driven static, video, and experiential executions.
- You champion a creative problem-solving approach to all projects large or small.
- Excellent verbal communication, written communication, and presentation skills.
- You prefer a detailed brief but are resourceful enough to work without one if required.
- Ability to influence and communicate effectively with all levels throughout the organization and present comfortably to leadership.
- Outstanding organizational, time management, and prioritization skills; can be highly productive with limited direction and sometimes ambiguous challenges.
- E-commerce experience preferred.
Why work at Serta Simmons Bedding?
When you join SSB, you become part of a winning and diverse team that is excited and committed to helping people get better sleep. We provide inspiring career opportunities, competitive benefits, employee perks, and the chance to be part of the future of sleep.
Benefits and Perks (USA, Salary non-union- optional):
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Health, Dental, and Vision
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