Manager, CRM System Operations
Fresenius KabiAbout the role
Job Summary
The Manager, CRM System Operations will drive adoption, governance, and operational excellence across the Customer Engagement Ecosystem on the Salesforce platform within Commercial Excellence. This is a business-facing role partners closely with IT and global technical teams to ensure platform stability, integrations, security, and compliance.The role will support commercial stakeholders across Sales, Marketing, Technical/Field, and Customer Service for four Business Units — Pharma, Nutrition, Biopharma, and MedTech — contributing to the implementation and continuous improvement of a best-in-class Salesforce Life Sciences Cloud for Customer/HCP Engagement, including Sales Cloud, Service Cloud, Marketing & Data Cloud, and Field Service Lightning to improve commercial execution, efficiency, and customer engagement will be actively identified.
As part of the global CRM & Applications Center of Excellence, the role will serve as the primary Salesforce Business Analyst and Administrator for Region US, managing regional demand intake, business requirements definition, solution design, and alignment to global CRM governance. User adoption and enablement are core accountabilities, delivered through hands-on user support, training ownership, change management, and leadership of regional CRM initiatives, while aligning to the global PULSE blueprint and localized commercial needs.
Salary Range: $120,000 - $135,000 per year
Position is eligible to participate in a bonus plan with a target of 10% of the base salary. Final pay determinations will depend on various factors, including, but not limited to experience level, education, knowledge, skills, and abilities. Our benefits and programs are comprehensive and thoughtfully crafted to ensure our colleagues live healthy lives and have support when it matters most.
Responsibilities
Lead Commercial Enablement Strategy (CRM & Customer Engagement)
Drive and operationalize commercial enablement initiatives aligned with U.S. Commercial Excellence strategy across all business units, with accountability for CRM adoption, process optimization, and measurable improvements in customer engagement effectiveness.
Serve as Regional Salesforce Product Owner
Act as the Salesforce business owner for Region US, defining the product vision, roadmap, and governance model. Translate commercial strategy and evolving business requirements into scalable, future-ready Salesforce solutions.
Own CRM Demand Governance & Prioritization
Lead regional intake, evaluation, and prioritization of CRM enhancements across the Customer Engagement Ecosystem (Life Sciences Cloud, Sales Cloud, Service Cloud, Marketing & Data Cloud, and Field Service Lightning), ensuring alignment to enterprise standards, business value, and resource capacity.
Champion User Experience, Adoption & Data Integrity
Establish standards and oversight for Salesforce user support, issue resolution, and data quality governance. Drive continuous improvement initiatives that enhance usability, adoption, and system performance across the commercial organization.
Deliver Strategic Commercial Insights
Design and oversee advanced CRM dashboards, performance reporting frameworks, and analytics aligned to commercial KPIs, enabling frontline leadership and executive stakeholders to make data-driven decisions.
Lead Change Management & Capability Development
Develop and execute a comprehensive CRM enablement strategy, including scalable training programs, adoption campaigns, and stakeholder engagement plans to maximize system utilization and organizational effectiveness.
Drive Automation & Scalable Process Architecture
Identify and implement automation strategies and workflow enhancements using Salesforce declarative tools, ensuring standardized, scalable processes that increase operational efficiency and customer impact.
Oversee Configuration Governance & Release Execution
Govern and execute Salesforce configuration and enhancement activities (e.g., Flows, approval processes, record architecture, Lightning configuration, dashboards, and mobile enablement), ensuring alignment with architectural standards and long-term platform sustainability.
Partner Cross-Functionally with IT & Global Stakeholders
Collaborate with IT, Global Commercial Excellence, and technical teams on integrations, security models, roles, profiles, permissions, and release management. Represent Region US commercial priorities while ensuring compliance with global governance frameworks.
Evaluate & Scale Emerging Capabilities
Proactively assess emerging Salesforce functionality and adjacent technologie
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