Senior Director, Partnership Sales - University of Miami
LegendsAbout the role
LEGENDS & ASM GLOBAL
Two powerhouse companies have joined forces to redefine excellence in sports, entertainment, and live events. Together, we combine unmatched expertise with a global reach, offering end-to-end solutions – from venue development and event booking to revenue strategy and hospitality.
Legends brings a 360-degree, data-driven approach across Global Partnerships, Hospitality, Merchandise, and Attractions, working with top-tier clients to deliver exceptional experiences.
ASM Global, the world leader in venue management and live event production, oversees 350+ iconic venues stadiums, arenas, conventions centers and theaters.
Our organization is committed to building an inclusive, innovative environment where differences drive solutions that benefit our team members, guests, and partners. Guided by our values of respect, integrity, and accountability, we create a workplace where everyone can succeed. Are you ready to be part of the team that is transforming live entertainment? Join us to make legends happen!
THE PROJECT
University of Miami Athletics has entered into a long-term partnership with Legends to oversee corporate partnerships and multi-media rights opportunities. As the exclusive partner for Miami Athletics, Legends will be responsible for engaging local and regional South Florida businesses, as well as national brands with unique and integrated sponsorship platforms to increase their exposure and align with the undeniably loyal and passionate Hurricanes fan base.
THE ROLE
The Sr. Director, Partnership Sales will conceptualize, develop, and secure key corporate sponsorships and marketing partnerships with companies wishing to maximize their relationship with the University of Miami Athletics. The Sr. Director of Partnership Sales will be primarily responsible for driving new business development as a key member of the sales team. The Sr. Director will also be responsible for individually driving six- and seven- figure, multi-year partnerships and work with other members of the sales team to assist them drive business for the department. This position will report to the Vice President, Corporate Partnerships and/or the Senior Vice President, Corporate Partnerships.
ESSENTIAL DUTES AND RESPONSIBILITIES
- Work with new partnership development team to manage key categories and platform ideation for new and existing partners
- Secure and conduct partnership development meetings with potential clients by leveraging relationships as well as cold outreach
- Aim to understand the marketing and business objectives of prospective clients and their agencies to determine how a partnership with Hurricanes Global Partnerships can help them achieve their goals
- Develop relationships and work directly with key University colleagues to create a collaborative business development process and the opportunity for integrated partnerships. Work with business development team to design high-level vision decks and interactive pitch meetings
- Present University of Miami Athletics to potential regional, national/international sponsorship partners and develop an integrated, solution-driven approach to creating sponsorship packages
- Create, package and sell solution-based sponsorships while working with the Partnerships team to meet and exceed all revenue goals
- Manage a pipeline of new business prospects utilizing CRM
- Develop and maintain strong relationships with key decision-makers at client marketing companies and their respective advertising agencies
- Research and identify industries and organizations to solicit for sponsorship
- Negotiate and close sponsorship deals and work with counsel through contract execution
- Attend weekly meetings with senior-level executives and provide routine recruit updates.
- Be a team player and contribute to the general success of Hurricanes Global Partnerships across all facets, including positively representing Miami Athletics among all corporate and University partners
SUPERVISORY RESPONSIBILITIES
Carries out supervisory responsibilities in accordance with all Legends & ASM policies and applicable laws. Responsibilities include interviewing, hiring, and training employees; planning, assigning, and directing work; appraising performance; rewarding and disciplining employees; addressing complaints and resolving problems.
QUALIFICATIONS
To perform this job successfully, an individual must be able to perform each essential duty with ener
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