Global Product Manager - Engraving

The Global Product Manager is responsible for the development and implementation of marketing and sales strategies for our laser engraving product group. This person should have a passion and strong background in laser technology. They will work closely with all functions to define, develop, implement, communicate and maintain the value proposition of the laser engraving products to meet and exceed customer expectations. This person works closely with research and development to define, build and launch new products that exceed the targets of the identified business case.

• Owns product lifecycle strategy for product offerings around our laser engraving technologies
• Identify and foster the development of needed technologies to enable the roadmap and to position the product line for market share gain
• Ensure category financial performance meets or exceeds growth and profitability expectations of the organization
• Develop and maintain a comprehensive knowledge base of major market segments and competitive environment that drives action to Sales, Marketing and R&D
• Work with global and regional product managers, stakeholders, and development teams to prioritize investments, product requirements, and portfolio requirements
• Support the development of product managers in the organization through mentorship and experience sharing
• Develop product pricing and prioritize positioning strategies to maximize market share and profit
• Ensure consistency across product lines and shared problem-solving between teams working on interdependent projects
• Lead the execution of commercialization strategies into multiple channels
• Anticipate internal and external business challenges or opportunities; recommend process, product or service improvements
• Works with Engineering, Operations, Finance and Sourcing to identify, quantify and execute cost savings initiatives to maintain market competitiveness and improve profitability