Manager, Commercial Strategy
CedarAbout the role
Our healthcare system is the leading cause of personal bankruptcy in the U.S. Every year, over 50 million Americans suffer adverse financial consequences as a result of seeking care, from lower credit scores to garnished wages. The challenge is only getting worse, as high deductible health plans are the fastest growing plan design in the U.S.
Cedar’s mission is to leverage data science, smart product design and personalization to make healthcare more affordable and accessible. Today, healthcare providers still engage with its consumers in a “one-size-fits-all” approach; and Cedar is excited to leverage consumer best practices to deliver a superior experience.
The Role
The Manager of Commercial Strategy will support, nurture, and scale Cedar's commercial growth efforts by driving engagement with prospective clients, go-to-market strategy for new products in the Coverage & Eligibility space and post-sale commercial support for new product launch and value measurement.
The Manager, Commercial Strategy will report to the Senior Director, Commercial Strategy, and work on launching and scaling Cedar’s Cover product vertical focused on expanding Coverage, Aid and Eligibility Services to patients to make healthcare more affordable for patients and drive Cedar’s business growth.
Our ideal candidate is a self motivated individual who is seeking to build off of existing go-to-market experience and a track record of successfully bringing new products from 0 to 1. Client-facing experience to drive the adoption of Cedar’s new product and workflows, in addition to consulting, technology and healthcare experience are preferred. This is a phenomenal opportunity to work on highly-visible strategic initiatives and to be at the forefront of Cedar’s commercial strategy. This role is remote-friendly.
Gain further insight into this opportunity by viewing this video featuring the hiring manager:
https://www.youtube.com/watch?v=J6hDb-QV-YI&list=PLkQhAN_5lt7lqfcivUl-cclHT1eWie35j&index=1
Responsibilities
- Strategic sales support
- Manage phases of the lead generation and sales cycle: lead development, build value proposition and buy-in, secure meetings, lead presentations and demos, and drive deals to close.
- Communicate Cedar Cover product value proposition & business model to prospective clients.
- Participate in and lead pitch meetings to engage prospective clients.
- Coordinate sales funnel and complex deal management in close collaboration with Senior Director, Commercial Strategy.
- Go-to-market
- Support full go-to-market life cycle and strategy for new Coverage & Eligibility products from pre-alpha diligence to GA.
- Conduct market research to inform product development and product partnership opportunities.
- Work in a highly cross-functional environment across Product, Implementation, Value Engineering, and Commercial Strategy teams
- Post-sale commercial support for Alpha and Beta product implementations
- Serve as Commercial Sponsor responsible for key exec level stakeholder management during implementation
- Escalation path for commercial and partnership risks
- Partner with Product and Data Science to measure and report on ROI.
- Translate ROI into a compelling value story and share ROI and value prop with client for buy-in.
- Develop client case studies and feedback loop to leverage client insights and inform value prop in pitch materials.
- Work with Product teams to set impl timeline and sequencing of new product launches, including stabilization and measurement plan
- Enabling product partnerships operations
- Work with Product Partners/Enabling vendors to communicate client expectations, and manage relationships with vendor pre and post-sale
- Ongoing operational management of Product Partners/ Vendors to support live and implementing clients
Required Skills & Experience
- 5-7+ years of work experience
- Go-to-market experience and a track record of successfully bringing new products from 0 to 1
- Client-facing experience and credibility with client counterparts
- Prior experience in client services or sales a plus (e.g., management consulting, investment banking)
- Healthcare and/or technology experience ideal
- Excellent communication and listening skills, clear storytelling ability, and the ability to persuade and influence others
- Able to work collaboratively in a highly cross-functional environment
- Ability to manage and track multiple projects at once
- Creative and resilie
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