Media Manager AMET

<p><span>Kenvue is currently recruiting for a:</span></p>Media Manager AMET<p></p><p><b>What we do</b></p><p>At <a href="https://www.kenvue.com/" rel="noopener noreferrer" target="_blank">Kenvue</a>, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID® that you already know and love. Science is our passion; care is our talent.</p><p></p><p><b>Who We Are</b></p><p><span>Our global team is ~ 22,000 brilliant people with a workplace culture where every voice matters, and every contribution is appreciated.<span>  </span>We are passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours. For more information</span>, click <a href="https://www.youtube.com/watch?v=XhsbOsBiX_M" rel="noopener noreferrer" target="_blank">here</a>.</p><p></p><p><b>Role reports to:</b></p>Medya Başkanı AMET<p></p><p><b>Location:</b></p>Europe/Middle East/Africa, Czechia, Prague, Prague<p></p><p><b>Work Location:</b></p>Hybrid<p></p><p><b><span>What you will do</span></b></p><p><b>General Summary:</b></p><p>The Media Manager AMET (Africa, Middle East and Turkey), will be reporting to Head of Media AMET; contributing strategic and operational media planning approach to drive investment effectiveness and efficiency across the cluster, owning operations and accountability of our key strategic media partners and media agency to maximize impact of Kenvue’s media investment. The role is responsible for accelerating our media capabilities, leading the development of local best practices, and deploying global guidelines to markets and local partners. This requires collaborating closely with local markets, regional/global Media Excellence teams, power partners and media agency.</p><p></p><p></p><p><b>Key Responsibilities:</b></p><ul><li>Contributes the development of full funnel media strategies (from brief to final plan) and is accountable for executing those plans, alongside the media agency and local brand teams, from audience development tied to category buyers, through to campaign delivery and optimization – in the core role of retail media, SEO and website.</li><li>Leads optimization &amp; allocation of media spends throughout the year – providing recommendations for optimized media spend allocation across portfolio, fully leveraging econometrics, research, and competitive insights to develop media guidelines for the cluster.</li><li>Conducts deep dives in specific media challenges &amp; facilitates the implementation of media innovations - main point of contact for all media related questions in the cluster.</li><li>Analyzes partnership KPI performance across internal and external partners, to identify key areas of <span>optimization.  </span></li><li>Maximizes the collaboration with our media agency, serving as the connecting link between brand teams and media agency for all brands, driving ongoing optimization of processes and ways of working by monitoring performance and providing feedback - scope planning and operations, including the overall deliverables roadmap &amp; timelines.</li><li>Deploys best practices and guidelines for media and content, helping to ensure consistency and quality across campaigns.</li><li>Manages the relationship with Cluster Transcreation Agency (content) in close collaboration with brand teams. Ensures assets are delivered by agency and brand teams in the right format by channel so the media works as hard as <span>possible.          </span></li><li>Stay abreast of industry trends and developments in advertising to ensure the company remains at the forefront of innovation.</li></ul><p></p><p></p><p><b>What We Are Looking For</b></p><p></p><p><b>Required <span>Qualifications  </span></b></p><ul><li>Bachelor’s degree <span>is required.  </span></li><li>Both Media Agency and Client-side (multinational companies) experience are required.</li><li>Minimum of 8+ years of progressive experience, with a strong track record of business results and organizational leadership.</li><li>Strong background on media planning principles (planning to reach/frequency requirements, ROI optimizer tools) and how to integrate into standard media planning best practices and planning operations.</li><li>Track record of success, identifying and implementing new technologies, measuring and delivering change management and in-market adoption.</li><li>Demonstrated ability to negotiate and collaborate successfully to drive value and build relationships with internal teams, suppliers and agencies.</li><li>Demonstrated understanding of, and ability to sh