2025 Intern – Project Manager

Introduction
Uncover and transform insights into creative experiences that matter to your customers. Make every touchpoint an opportunity to engage. As a Marketing Professional at IBM, you will create stories that cut through noise and have an impact on your audience. IBM is trailblazing the Agile Marketing approach, allowing you to work with speed, adaptability and creativity to uncover insights and deliver experiences that matter to your customers.

Your Role and Responsibilities
Start and end dates for this internship are during Summer 2025.

At IBM, we believe technology shapes the world, and we are a catalyst for innovation and creativity. We are at the forefront of groundbreaking change – improving businesses, society, and the human condition. As a leader in Hybrid Cloud and AI, we are leading the charge in a worldwide digital transformation.

Our Marketing, Communications & Corporate Social Responsibility (MCC) team tells this story and is responsible for positioning IBM in the market. We define and optimize IBM’s brand, capture the market’s attention, and articulate our point of view for clients, partners, the media, and even other IBMers. As part of our team, you’ll be surrounded by bright minds and keen collaborators – always willing to help and be helped – as you apply passion to work that will compel our audience to choose IBM’s products and services.

When you join IBM, you join a culture of openness, collaboration, and trust. You join a team of IBMers who are helping technology support a positive global transformation. So join us and experience a place where you can co-create your learning and opportunities. A place where teamwork and unique ideas are treasured. A place where you can bring innovation to life.

As an IBM Marketing Intern, you’ll work collaboratively, driving work that addresses a strategic business challenge facing our team: helping to turn our vast collection of content into an easily understandable system that supports our visitors’ key needs. In addition to your daily work, the internship includes educational, networking, and social activities. This is a highly visible intern program with leadership exposure and mentorship throughout the summer.

This role supports our internal creative team, Blue Studio, which is responsible for the strategic evolution and expression of the IBM brand across every experience and encounter, internally and externally. Our work crosses nearly every category of output: research and strategy, communications and content development, symbology and systems, digital and physical experiences, and tools and training. Our goal is to maintain modernity, sophistication, and tangibility, and to promote understanding of the IBM brand in the world. Our Blue Studio project managers are key orchestrators, managing project expectations among stakeholders, the Blue Studio, and agency partners to uphold our creative excellence. The role covers a few key tenets: execution team advocacy and operational excellence.
Execution team advocacy

• Understands what work is flowing through the IBM Blue Studio and external agency teams and acts as a voice to bring concerns or issues back to broader cross-functional teams
• Acts as the voice for the team, ensuring needs are met and positioning the team’s work correctly within any conversation
• Help the team evolve work processes based on efficiencies gained over time