Sr. Manager, Social Media Lead

Company Description

Our Mission

At Palo Alto Networks® everything starts and ends with our mission:

Being the cybersecurity partner of choice, protecting our digital way of life.

Our vision is a world where each day is safer and more secure than the one before. We are a company built on the foundation of challenging and disrupting the way things are done, and we’re looking for innovators who are as committed to shaping the future of cybersecurity as we are.

FLEXWORK is an employee-centric reimagining of how we work. We built FLEXWORK based on employee feedback – it is about flexibility, trust, and choice whenever possible. It’s been a journey of disruption that has yielded the best of our values. We offer as much flexibility as possible, and choices that enable you to be most productive, including benefits that meet your needs and learning opportunities that you feel passionate about.

Job Description

Your Career

The social media lead brings experience and expertise in driving audience growth and engagement.  A passion for writing, creative ideation and story-telling, this individual will collaborate with public relations and marketing to create compelling content that grows engagement with external stakeholders and audiences, while creating greater brand awareness for Palo Alto Networks and its products. 

This role is ideal for someone who has a passion for social media and has a desire to be part of a growing team that shapes the company’s external brand and awareness.   

We expect office-based employees to be in the office four days per week, with one day working from where they choose. We believe being together facilitates casual conversations and those magic moments where we can work on issues and ideas informally. These moments build capability and deepen trusted relationships and allow our people to feel safe in taking risks and being disruptive. Like so many companies, we are working through the details and things could change …. but in general if a role is deemed office-based we want our teams to be together four days per week.

Your Impact

• Manage a global team to develop and implement social media strategies and campaigns across various platforms that include Linkedin, Facebook, Twitter, and Instagram  
• Communicate and engage with key cross functional stakeholders to educate, influence and bring new ideas
• Partner with marketing campaign leads, video, content and other resources to create compelling content and creative to drive engagement and awareness, ensuring brand tone and voice are aligned and reflected in all content  
• Ability to multi-task and quickly pivot to maximize opportunities
• Maintain editorial calendars, processes and drive social best practices
• Oversee the tracking and analysis of platform performance and turn those insights into actionable tactics early and often
• Grow internal adoption of social media advocacy platform
• Identify and develop new social media initiatives that align with marketing and business goals

Qualifications

Your Experience

• 10+ years of experience with and deep knowledge of social media and video required
• Experience working in the cybersecurity industry
• Ability to produce unique content that engages our stakeholders
• Experience developing and leading social media channels globally and across multiple social media platforms
• Strong time management, communication and organizational skills
• Excellent writing skills
• Ability to balance short- and long-term priorities, and quickly pivot priorities
• Comfortable working in a high impact, high energy, fast-paced environment to meet deadlines
• Degree in communications, writing, or marketing (writing test & samples required) or equivalent military experience required
• Agency experience a plus

Additional Information

The Team

Being in marketing at Palo Alto Networks means that you will be in the midst of the changes impacting our cybersecurity industry, helping our internal teams, customers, and partners address the ever-changing threats we all face daily. Making, doing, building, and rebuilding, leading initiatives that have never been done before. We solve real problems with new ideas, striving tirelessly for simplicity.

Our Commitment

We’re trailblazers that dream big, take risks, and challenge cybersecurity’s status quo. It’s simple: we can’t accomplish our mission without diverse teams innovating, together.

We are committed to providing reasonable accommodations for all qualified individuals with a disability. If you require assistance or accommodation due to a disability or special need, please contact us at