Our Company

Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. 

We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!

 

The Opportunity

For Creative Cloud and Acrobat, our product innovation continues to deliver exciting new value to users and businesses. Now, it becomes even more critical to build delightful experiences for customers in discovering and realizing value in our new value. Across businesses large and small, we must engage and support administrators in provisioning, end-users in successful onboarding, and leaders in articulating the value they unlock through our products.

Responsible for developing the B2B strategy and journeys to support the effective use and value realization of our products. From scaled PLG and digital onboarding motions to high-touch customer and product success teams, you’ll map the right touchpoints to the right stages of the journey for SMB, MM and Enterprise customers.

You’ll develop a deep knowledge of the target audiences, identify friction points and moments of delight from provisioning to advocacy and lead cross-functional teams to develop the journeys with clear outcomes and measurable impact.

The ideal candidate is a highly driven, analytical, customer-centric leader who excels at working in a team environment, has a test-and-learn mentality, and is comfortable working with ambiguity.

What You’ll Do

• Develop deep audience expertise and serve as the voice of the customer through research, analysis, and first-hand customer experience. Drive customer research as needed.
• Lead a team of internal partners across Product Marketing, Product, Marketing, Finance and Sales to develop customer journeys for exciting products and segments
• Partner with Support and Customer Success teams to align motions and performance metrics to the relevant journeys
• Develop ways to improve customer visibility of value realization, through customer marketing or sales, to drive post-sales growth and expansion from cross-sell. Work with community teams to increase participation from business customers.
• Partner with Product and Product Growth to implement onboarding and PLG motions that drive up use of high-value actions
• Develop clear analytics for demonstrating customer success and partner to develop dashboards for deep insights

What You Need to Succeed

• BA/BS or equivalent experience with strong performance in quantitative coursework and demonstrated analytical success; MBA a plus
• 8+ years relevant product marketing experience in fast paced B2B technology/SaaS companies, with knowledge working with different roles including users, administrators, and decision makers
• Experience driving customer engagement programs through journey mapping, with proven impact on retention, growth or usage
• Proven collaborator with matrixed teams across sales, post-sales, support, marketing and product. Experience in Enterprise SaaS sales a plus
• Experience developing and leading a team. Strong ability to communicate and present data to peers and senior management.
• Deep analytical skills, demonstrated ability to think strategically about sophisticated issues, and keen ability to evaluate alternatives and make compelling recommendations based on solid analysis.
• Creative mentality, bringing new insights and perspectives to solve problems
• Strong organizational and cross-functional leadership skills, as well as outstanding written and verbal communication skills.
• Self-motivated and willing to roll up one's sleeves to address opportunities head-on.
• Highly collaborative work style. Global cultural awareness and experience with global teams

Our compensation reflects the cost of labor across several  U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $142,800 -- $287,700 annually. Pay within this range varies by work location and may also depend on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.

At Adobe, for sales roles starting salaries are expressed as total target compensation