Area Manager – Florida, Field Sales
Amazon.comAbout the role
Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. Amazon strives to be Earth’s most customer-centric company, Earth’s best employer, and Earth’s safest place to work. The devices business is one of the most innovative and fastest growing at Amazon, and every day, we invent on behalf of our customers, partners, and communities.
As a part of the Offline Marketing and Sales team, you will support a variety of products and services, including Echo, Ring, Amazon Smart Fire TV & Streaming Media Players, Fire Tablets, Kindle eReaders, Blink, eero, and more. Our customers inspire us, and they’ve been at the heart of how we invent and evolve our products, services, displays, customer experiences and more. You will be the face of Amazon in offline retail accounts for both staff and customers. As a team we strive to provide the best customer experience possible.
As an Area Manager, you will lead a team of Market Managers, and report to a Regional Manager. You will be responsible for hiring, coaching & development, and performance management of your team. You will own your area, ensuring that your team is executing the Amazon in-store experience correctly - owning resets, training, and other in-store deliverables. You will consolidate market insights and retail trends, impacting the direction of Amazon Devices and Services. Area Managers are expected to work flexible hours, including nights and weekends. The role requires 50% travel, or as required.
Your team of Market Managers will own a territory of offline retail stores, managing the Amazon in-store experience and merchandising. They serve as the Amazon expert, relying heavily on their ability to influence without authority to drive project deliverables. They will execute and manage in-store product transitions and retailer communications, while collecting market insights. They will train sales associates and support staff on Amazon Devices & Services, positively impacting the customer experience and indirectly impacting sales and advocacy metrics for your territory.
Key job responsibilities
In this role you will:
- Drive KPIs to increase sales through the offline retail channel
- Create programs and mechanisms that will enable Market Managers to target highest value regions, accounts and stores
- Directly oversee 6 to 10 Market Managers within a given area where you will coach, develop, and performance manage the team across multiple states
- Interview, hire, build a talent bench and manage a team with accompanying responsibilities of allocating and directing work
- Perform store walks and other audits, conduct one-on-ones with employees, engage with associates and retail managers, and provide feedback on the health of the market
- Ensure the Amazon in-store experience and merchandising is properly implemented across retailers within your direct team
- Travel regularly to visit Market Managers to audit and observe Market Manager performance
- Analyze data and guide the team to adjust as needed, use business metrics to measure and drive performance, and convey results in regular business reviews.
- Use business acumen and critical thinking skills to identify trends, drive root cause analyses, and resolve issues in store operations across your area.
- Serve as the Amazon expert for your region. Train Market Managers on how to sell our devices, accessories, content, and experience
- Serve as subject matter expert on a wide array of topics with internal stakeholders
- Monitor and respond to success metrics in your market
- Represent your area in regional and national meetings
- Plan, lead and facilitate events and meetings regionally and nationally with internal and external partners
- Sponsor internal and external business reviews covering operational performance and strategic initiatives
- Work with Amazon Marketing and Product Management to incorporate findings into marketing plan and product roadmap
- Analyze, compile and present business trends to develop overall strategy
- Respond to escalations from business leaders and other stakeholders i.e. channel marketing, product leaders, program management, etc.
- Collect business and market insights from customers, store associates, and Market Managers
- Identify expansion opportunities among regional retailers
- Travel to conduct store visits to merchandise, build relationships, and install displays per team needs
A day in the life
Area Managers rely heavily on reporting and metric tools to manage their team remotely. Area Managers coach and develop their team to improve brand advocacy the customer experience at retail. They guide their team to achieve KPIs such as store visits, training, in-store time, reporting, training, advocacy, and more.
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