Director of Sales

Description

POSITION: Director of Sales 

REPORTS TO: Executive Director 

FLSA: Exempt  

OUR MISSION: We are united in our mission to offer seniors an elevated way of life, where comfort,  connection, and joy thrive. 

POSITION SUMMARY 

We are seeking a dynamic and results-driven Sales Director to lead our sales team in promoting  and selling accommodations and services within our assisted living community. The Sales  Director will play a crucial role in developing and implementing strategic sales plans, driving  revenue growth, and ensuring exceptional customer service to prospective residents and their  families. 

ESSENTIAL JOB FUNCTIONS: 

• Supports the mission, vision, and goals of the organization, upholding and promoting  company culture and vision. 

• Sales Strategy: Develop and execute strategic sales plans to achieve and exceed  occupancy and revenue targets. 

• Team Leadership: Lead, train, and motivate the sales team to achieve individual and  collective sales goals. Provide guidance and support for ongoing professional  development. 

• Customer Relationship Management: Build and maintain strong relationships with  prospective residents, their families, and referral sources. Provide personalized guidance  and information about our retirement home offerings. 

• Marketing Initiatives: Collaborate with the marketing team to develop and implement  effective marketing campaigns, promotional events, and outreach strategies to generate  leads and increase brand visibility. 

• Market Analysis: Conduct market research and stay updated on industry trends and  competitor activities. Use this information to adjust sales strategies and identify new  business opportunities. 

• Sales Performance Tracking: Monitor sales metrics, analyze performance data, and  prepare regular reports to assess progress towards targets. Implement corrective actions  as needed to ensure sales objectives are met. 

• Budget Management: Assist in the development of sales budgets and effectively manage  resources to maximize sales productivity and ROI. 

• Compliance and Documentation: Ensure compliance with all relevant regulations,  contracts, and documentation related to sales agreements and resident contracts. 

• Collaboration: Work closely with internal departments such as operations, finance, and  administration to ensure a seamless transition for new residents and maintain high  standards of service delivery. 

• Attends training courses at community and maintains up to date monthly, quarterly,  annual training through designated Learning Management System (LMS). 

• Other duties as assigned, and which relate to the success of the community and the care,  comfort, and happiness of our residents. 

#CB

Requirements

EXPERIENCE, QUALIFICATIONS & SKILLS: 

• Bachelor’s degree required in a relevant field such as marketing or business administration.  

• Five years’ experience in sales, in a leadership or management role.  

• Proven experience in sales management, preferably in the senior living industry or real  estate, with a track record of meeting or exceeding sales targets. 

• Excellent written and verbal communication skills.  

• Proven ability to drive the sales process from start to finish. 

• Proficient in Microsoft Office Products, focus on Excel, Word, and Outlook. 

• Ability to travel as needed. 

• Understanding of legal and ethical requirements regarding sales contracts and  agreements. 

• Knowledge of the senior living industry, including familiarity with various types of  senior housing options. 

• Experience in creating and executing successful marketing campaigns. 

• Must have strong understanding of the English language, sufficient to read and write. 

PHYSICAL QUALIFICATIONS: 

• Walk/Stand – must be able to continuously walk and stand. 

• Environment Condition – must be able to perform work both inside and outside. 

• Sit – sit infrequently. 

• Lift - constantly 0-10 pounds, frequently 11 – 50 pounds, occasionally 51 – 100 pounds. 

• Carry - constantly 0-10 pounds, frequently 11 – 50 pounds, occasionally 51 – 100  pounds. 

• Push - constantly 0-10 pounds, frequently 11 – 50 pounds, occasionally 51 – 100 pounds. 

• Climb – must be able to climb stairs on a frequent basis, with the opportunity to utilize  the elevator as an alternate resource if available. 

• Bend – must be able to bend at the waist, knees, hips, and spine on a frequent basis; may  require frequently manipulating weights of 25 pounds or more. 

• Squat – must be able to squat on a frequent basis to reach below the knee