Senior Manager, Marketing IO

Working with Us
Challenging. Meaningful. Life-changing. Those aren’t words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the lives of patients, and the careers of those who do it. You’ll get the chance to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams rich in diversity. Take your career farther than you thought possible.

Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives. Read more: careers.bms.com/working-with-us.

The Role

We are now recruiting a Senior Manager, Marketing IO, who will elaborate and implement the optimal marketing strategy for the respective brand/indication of Bristol-Myers Squibb.

Key Responsibilities and Major Duties

• Develops and communicates a compelling vision for the marketing of his/her product portfolio that is aligned with the overall business strategy.

• Prepare and create strategy included in National Brand Plan and drives its implementation and execution of it in each cycle.

• Takes a leadership position in dedicated indications and within the matrix team (Market Access, KAMs Team, Medical, Regulatory, and Legal) regarding the sharing of ideas and offering options to brand teams and customers.

• Establishes strong and sustainable collaboration with business partners & customer segment.

• Maintains collaboration with key opinion leaders for the selected brand.

• Identifies and focuses on business priorities and opportunities. Identifies resources to assure superior execution of the details required to achieve the final results.

• Focuses on market needs, analyzes market trends, understands how they affect the current and future business, and responds proactively to secure long-term business performance.

• Develops a systematic approach to monitor measure and track the marketing projects and coordinate closely with finance.

• Prepares tactics, material, messages for dedicated brand in each quarter.

• Prepares detailed description of KAMs objectives for brands during each detailing cycle.

• Organizes regular trainings and updates for KAMs.

• Acts in full compliance with all internal BMS procedures & policies as well as country regulations.

Competences Desired/Mindset & behavior:

• Preferable marketing or science degree.

• Minimum 5 years of experience in marketing in senior marketing position especially in oncology, hematology and related fields. Additional experience in sales would be an asset.

• Experience of developing and implementing a commercial plan; i.e. territory plan, marketing plan, market analysis

• Experience of communicating to lots of different audiences in various formats, i.e. formal presentations, chairing meetings, written communications.

• Ability to create good network and relationship with internal & external partners based on experience.

• Experience of interpreting data from many varied sources for use in decision-making and planning.

• Ability to learn and comprehend dedicated therapeutic area.

• Excellent English.

What’s important to us

Employees are expected to display the BMS Values, which move us toward our mission to discover, develop and deliver innovative medicines that help patients prevail over serious diseases:

Passion: Our dedication to learning and excellence helps us to deliver exceptional results.

Innovation: We pursue disruptive and bold solutions for patients.

Urgency: We move together with speed and quality because patients are waiting.

Accountability: We all own BMS’ success and strive to be transparent and deliver on our commitments.

Integrity: We demonstrate ethics, integrity, and quality in everything we do for patients, customers, and colleagues.

Inclusion: We embrace diversity and foster an environment where we can all work together at our full potential.

We have a passion for tackling the toughest diseases, which inspires innovation and speed in our daily work and a sense of accountability to the patients we serve.

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