Account Supervisor
Publicis GroupeAbout the role
Company Description
Martin Retail Group isn’t your typical “ad agency.” We are LOCAL retail marketing specialists who provide strategic turnkey solutions for global blue chip brands like Cadillac, GMC, Buick, Chevrolet, and Planet Fitness. Founded in 1977 in Birmingham, Alabama, we more have more than 350 team members across the United States. MRG is also partners with Leo Burnett Detroit and a member of the Publicis Worldwide global network.
Job Description
Summary:
Supervise Local Buick and GMC Marketing Association advertising activity in key markets within the Region. Primary client contact with Dealer Advisory Boards and individual General Motors Zone Manager(s). Partner with national brand teams in the stewardship of the brand throughout all communications. Should become expert in each local market and its challenges/opportunities. Market responsibilities may include Jackson MS, Shreveport, Tyler, a total of 8 markets.
Responsibilities:
- Supervise day-to-day implementation of Regional and Local Market advertising on television, digital, and other mediums; coordinate with centers of expertise regarding implementation of other marketing communications.
- Manage and supervise Assistant Account Executive or Account Executive in assisting you in all aspects of your job (single-line, direct report); provide performance feedback, career development and training as needed to employee.
- Present and communicate regional/local marketing needs and opportunities to brand team members and centers of expertise; coordinate with each department to see that client objectives are achieved.
- Work closely with agency retail advertising group (creative director and teams; planner and media team) to develop strategy, creative and media plans/budgets.
- Orchestrate integration of all marketing and communication disciplines.
- Represent client with vendors and at marketing events, etc.; relay information back to agency team.
Clients:
Clients include local marketing associations dealers, General Motors Zone Managers, and General Motors Regional Directors.
Travel:
Moderate travel, possibly 5-8 days per month within the Region (30-40%). Travel will likely include both day and overnight trips.
To apply, please submit your resume and cover letter, with your salary requirements.
Thank you for your interest in Martin Retail Group!
Qualifications
Education:
Minimum 4-year degree
Required Experience:
- 3-5+ years agency account management experience at the Account Supervisor level AND on automotive business
- Brand building savvy
- Excellent public speaking abilities; this position requires presenting to clients on a monthly basis
Preferred Experience:
- Experience with the demands of automotive/retail and an understanding of the regional market in question
- An understanding of retail advertising
Skills:
- Ability to take initiative and work with minimum supervision
- Proven relationship-building and communication skills
- Must be able to communicate well remotely
- Entrepreneurial attitude and fortitude
- Appreciation for and desire to work with dealer groups on a daily basis
- Good project manager as well as strategic big-picture thinker
- Creativity, confidence, and passion
Additional Information
All your information will be kept confidential according to EEO guidelines.
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