Creative Director
AuctaneAbout the role
About us
At Auctane, we are united by a passion to help sellers — wherever they are, however they operate — fulfill the promises they make to consumers. The Auctane mission is to fuel commerce through exceptional delivery. We make it possible for businesses to meet the ever rising expectations of their customers, and we make the world smaller and more accessible to consumers everywhere. Auctane brands enable hundreds of thousands of merchants to annually deliver billions of products — over $200 billion worth — to customers around the globe. And Auctane is just getting started.
Auctane is a team of shipping and software experts with a passion for helping merchants move their ideas, dreams and innovations around the globe. The Auctane family includes ShipStation, ShipWorks, ShipEngine, ShippingEasy, Stamps, Endicia, Metapack, GlobalPost, and Packlink. Our partners include Amazon, UPS, USPS, eBay, BigCommerce, Shopify, WooCommerce, and Walmart.
Our values
About the role
Auctane’s Creative Director will be responsible for leading and developing a global high performing team of creative professionals including graphic designers, web designers, video/multimedia specialists, copywriters, agencies and vendors who build our websites, online and offline advertising and other content. This individual is expected to take a center role in elevating our brand strategies and delivering fresh and new expressions that drive awareness, consideration and adoption of our offerings, as measured by improving our marketing effectiveness. Our ideal candidate is passionate about creating highly intuitive, beautifully crafted, well-communicated campaigns that help the company reach its goals while staying true to its brand. This is a key leadership role at the center of our brand strategies that inspires our customer communities, attracts prospects and engages our employees. This director will be a key contributor to Auctane’s marketing team and serve to collaborate with cross-functional teams across Marketing, Product Management, Product Design, Sales and others to deliver a unified and consistent brand experience across all channels. This director will also mentor and motivate others to solve interesting challenges to reach our audiences in new and innovative ways to help lead Auctane to its growth objectives.
What will you be doing?
- Brand Leadership for Auctane’s family of brands, aligning creative initiatives that deploy through paid and owned media channels - both online and offline to grow new user acquisition, activation, and engagement
- Execute creative for rapid experimentation of new channels, campaigns, events, incentives, and approaches for the purpose of building scalable demand generation
- Recruit and lead a team of skilled designers and content producers to supply marketing campaigns through ideation, execution, and delivery, continually raising the bar with high impact creative
- Build and maintain strong partnerships with key stakeholders across the organization including product management, sales, marketing, operations, and communications
- Raise the bar in creative and design best practice implementation at Auctane, serving as a role model for designers and marketers across the organization.
What are we looking for?
- Demonstrated track record at the Creative Director level in the software industry, including managing a multi-national, multi-time zone team that has successfully engaged with a broad stakeholder set.
- Talent for developing elevated aesthetics, visually cohesive campaigns, and the ability to tell a powerful story through the work.
- Experience working with consumer brands and B2B brands, ideally with exposure to ecommerce or logistics sectors.
- Has shaped planning and execution of multiple, complex creative initiatives, led brand transitions, experimentation, and proven ROI growth.
- Strong design training and instincts with a proven track record of leading - both direct management as well as cross-team influence - to reach creative campaign goals.
- Comfortable with providing creative feedback and managing feedback processes.
- Experience in agency and vendor selection and oversight, plus negotiating best partnership strategy to balance in-source and out-sourced work.
- Manages direct teams and managers, as well as cross-functional teams and brings a proven track record of performance optimization.
- Ability to act as a player-coach by executing creative work when needed to get the job done.
- Strong leadership presence serves as a senior leader within a company, influential with a diverse group of stakeholders and can create buy-in across an interdisciplinary talent set.
- Solid experience
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