Jobs and Careers
OR

Senior Director, Product Marketing

Ordergroove
Anywhere in the US, United StatesRemotefull_timeVerifiedPosted 26 Sept 2023
💰 $170,000/yr

About the role

We're a passionate team building the technology to power the future of commerce. Our B2B SaaS platform helps the world’s fastest-growing brands and retailers, including L’Oreal,  IL MAKIAGE, La Colombe Coffee, and Petsmart, remove friction from their customer experience with subscriptions experiences- shifting their consumer interactions from one-and-done transactions to long-lived, highly profitable relationships.

Recent studies show that 75% of direct-to-consumer retailers will offer subscription services by 2023. Ordergroove has created the technology that will allow retailers to do this. 

Want to be a part of it? Keep reading...

Ordergroove is a dynamic, fast-paced environment where you will be involved in building something of real value from the ground-up. We're looking for bright, talented people who are excited about innovation, growth, and the exciting world of Relationship Commerce.  If you’re motivated by a desire to solve problems and deliver groundbreaking insights and solutions you’ll fit in perfectly!

Dive into an unparalleled leadership opportunity with OrderGroove! As the Senior Director of Product Marketing, you won’t just be joining our dynamic team—you'll be at the helm, steering the narrative of our innovative subscription platform. Reporting directly to the Chief Product Officer, this role offers a rare vantage point to profoundly influence our growth trajectory, contribute to a burgeoning success story, and imprint lasting impact in the commerce landscape. If you're a visionary eager to make waves, we want you at the forefront of the OrderGroove revolution!

Responsibilities:

  • Strategic Positioning: Define and implement a compelling product positioning strategy that differentiates our offerings in the market and highlights our unique value proposition.
  • Packaging: Collaborate with product management, sales, and other key stakeholders to create and refine product packages that resonate with our target audience and drive customer acquisition.
  • Go-to-Market Strategy: Design and execute go-to-market plans for product launches, ensuring that all departments are aligned, trained and equipped with the necessary tools to succeed.
  • Market Intelligence: Monitor and analyze market trends, competitor strategies, and customer feedback to inform product positioning and messaging.
  • Content Creation: Oversee the creation of persuasive marketing materials, including case studies, video content, and more.
  • Cross-functional Collaboration: Partner with sales, marketing, customer success, and other teams to optimize the sales process, enhance customer onboarding, and promote upsell opportunities.
  • Performance Metrics: Establish, monitor, and report on key product marketing metrics, using insights to optimize strategies continuously.
  • Leadership: Foster a customer first mindset and a culture of innovation, collaboration, and continuous learning, amongst the Product Marketing team you will be building as well as the broader company.

Requirements:

  • Bachelor's degree in Marketing, Business, or related field. MBA preferred.
  • 8+ years of experience in product marketing at a SaaS company.
  • Proven track record of successfully launching and scaling products in competitive markets.
  • Demonstrated ability to collaborate effectively across departments and lead cross-functional teams.
  • Strong analytical skills with a data-driven approach to decision-making.
  • Excellent written and verbal communication skills.
  • Ability to thrive in a fast-paced, dynamic startup environment.

About Ordergroove:

  • Raised over $100M from top-notch investors
  • Remote-first team with members all over the world 
  • Hundreds of customers including The Honest Company, IL MAKIAGE, Petsmart, L’Oreal, Unilever, Peet’s Coffee, KIND Snacks, La Colombe Coffee, Tula, and many more

In 2000, subscriptions transformed the software world with SaaS. In 2021, subscriptions transformed the retail and DTC world as the fastest-growing segment of commerce. 

Ordergroove’s SaaS product enables subscription experiences for hundreds of brands including The Honest Company, IL MAKIAGE, KIND Snacks, Peet's Coffee, L'Oreal, and Home Depot, shifting consumer interactions from one-and-done transactions to frictionless recurring revenue relationships. Our deep integrations  with leading eCommerce platforms like Shopify, Salesforce, Adobe Magento, and BigCommerce, coupled with machine learning has helped us process billions of dollars in subscription volume for tens of millions of consumers.

Recently named one of the Best Companies to

Apply for this role

Generate a tailored application kit with a matched cover letter, interview prep, and CV highlights — in under 60 seconds.

Apply Now →Generate Application Kit

Free account required — sign up in 30s

Company

Ordergroove

View company profile →