Associate Director, Business Development Licensing, East Coast
LonzaAbout the role
This role for the Licensing Business Unit (LiBU) identifies and secures opportunities to grow the N. American (East Coast) Licensing customer pool based on deep market understanding and customer insights to ensure sales activities, marketing, and communication strategies deliver defined goals to seed the innovator market with Lonza technologies while achieving the defined territory Business Development targets.
Drive adoption of Lonza technologies by pharma/biotech innovators by actively prospecting for and securing customers via out-licensing agreements (research evaluation agreements). Achieve N. America (East Coast) Business Development goals which contributes to an overall team goal and is typically expressed as numbers of specific deal types.
Collaborate with Marketing, Business Development and Account Managers across BUs and other functions within the LiBU to design, implement, and deliver marketing, business development, and communication strategies.
Drive achievements through N. America (East Coast) focused marketing campaigns including attending relevant conferences, roadshows, and digital programs.
Provide feedback from customers to internal stakeholders, including relevant LiBU team members to ensure we evaluate ways to continuously improve our licensing product offerings.
Contribute to strategic planning activities to maximize Licensing goals in N. America (East Coast).
Work with relevant Lonza colleagues and assess relevant market research to establish a thorough understanding of the innovator ecosystem in N. America (East Coast) in order to define the Licensing market opportunity, customer perspectives, and competitor analysis.
Deliver actionable insights to inform product offerings, business models & marketing, business development and communication strategies for N. America (East Coast) territories.
Support Site Data Integrity Plan by actively participating in projects, by completing deliverables and by attending training.
Apply Data Integrity principles into routine tasks by following DI policies, guidelines and procedures.
Identify and communicate DI issues to management
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