Associate, Commerce & Retail Media

Company Description

Job Description

You are a candidate who has relatable internship experience such as project management or previous work at an agency, vendor, or brand. You should understand the importance of eCommerce & have a desire to learn the retail media landscape. 

The Associate must be both strategic and organized, be engaged, and passionate about delivering outstanding media ideas and work. Someone who will learn a range of topics from campaign recommendations to reporting to everyday campaign management. You will gain visibility into some of the strongest ad platforms while working to understand their offerings and relevance to our brands.

You Will:

Integrated Planning:

•            Support Manager and Assoc. Director of a given brand’s eCommerce business throughout the entire planning and implementation process

•            Participate in communication and media deliverables for lower funnel media; help to maintain status report as demonstration of this and for client and internal management effectiveness

•           Support senior management on budget projections by channel by month (both GA and DCM), working with analytics team, provide up spend and incremental scenarios to client.

•            Work with internal channel teams on a daily basis, ensuring campaigns are run to agreed upon best practice guidelines

•            Learn the nuances of how middle funnel and lower funnel work together and how to deliver best possible performance across both

•            Build and sustain client relationships-attending client meetings and maintaining regular contact

•            Work with Integrated Media team to understand how eCommerce media plans can tie into the larger brand campaigns throughout the course of a campaign and help plan full funnel strategy

•           Meet with industry representatives and media partners to understand vendor capabilities that would benefit the client’s goals in general and those defined in a campaign’s brief

•           Support the team to implement digital campaigns for the client at a variety of retailers such as Walmart, Target, Kroger and others to improve sales, return on ad spend and awareness of the brands

Client & Internal Relationships:

•            Build trusting collaborative relationships with clients of all levels (especially Executive Director and Brand Manager)

•            Collaborate with all Agency departments & teams

•            Assist and attend weekly calls and meetings, working to understand all Lower Funnel needs

•            Collaborate across our client team and channels and other teams 

Communication Skills:

•            Encourage open, ongoing internal communication

•            Maintain communications process with clients, creative, and agency

•           Help create client presentations

Qualifications

•           Bachelor’s degree

•           Relevant past work or internship experience

•            Proficient in Excel, Powerpoint and Outlook. Knowledge of Prisma is a plus.

•            Exceptional organizational skills and detail-oriented worker

•            Have a collaborative mindset and desire to build trust with your team

•            Flexible and adaptable to learn new tasks

•            Be a proactive employee; always thinking a step-ahead and showcasing the ability to work on your own initiative

Additional Information

The anticipated salary range for this position is $45,000. Salary is based on a wide range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit https://dentsubenefitsplus.com/

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About dentsu 
Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities in the sustainable economy. Taking a people-centered approach to business transformation, dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society www.dentsu.com. 

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and cultura