Senior Copywriter

<h2>Description </h2> <p>Media.Monks is looking for a well-rounded Sr Copywriter to write copy for integrated campaigns spanning print, social, video and digital. You will be responsible for analysing local market requirements and nailing quality, messaging and tone of voice across all creative copy. You will also be in charge of presenting creative concepts to clients, and steering internal teams to meet deadlines and brand KPIs. </p> <p> </p> <p><strong>Responsibilities:</strong></p> <ul> <li>Wield words, wisdom and wit on behalf of BMW / MINI. Write copy for origination and adaptation projects in line with central guidelines and local market requirements. </li> <li>Develop concepts and copy for an integrated campaign: from tag-lines and creative scripts to concepts for market-specific digital activations.</li> <li>Own campaign objectives and tone of voice for your local market, and ensure we meet the brand’s KPIs.</li> <li>Oversee copy for small, medium and large projects in production, working with the team to verbalise ideas, iron out concepts, and nail the creative.</li> <li>Proofread copy put together by more Junior team members or external transcreators, and putting together clear feedback for the team to grow and improve.</li> <li>Responsible for all key copy and campaign content for your given projects.</li> <li>Put  together briefings for offshore Designers, specifying line breaks, punctuation, etc.</li> <li>Build strong internal relationships to empower the teams and steer key stakeholders, all the while creating a fun and inspiring work environment. </li> <li>Build client relationships: guide client teams through concepts, pitch new ideas, and help get creative concepts approved swiftly on quick turnaround projects and larger campaigns. </li> </ul> <p><strong>Essential Skills:</strong></p> <ul> <li>4+ years professional copywriting experience in advertising and marketing.</li> <li>Ability to clearly communicate concepts through mock-ups and decks when pitching work.</li> <li>Experienced in developing copy-based concepts with clever tag-lines in line with brand requirements.</li> <li>Not afraid of doing repetitive work when necessary.</li> <li>Combine creative writing with critical thinking; your analytical approach enables you to ask the right questions and safeguard ideas from a conceptual perspective.</li> <li>A strong portfolio showcasing work across multiple formats (video, radio, social, print, banners, etc.).</li> <li>A detail-oriented and organised attitude, never missing a comma or a dash.</li> <li>Quick to adapt, and able and willing to be flexible in order to get projects out the door without compromising creative integrity.</li> <li>Excellent communication skills, both written and verbal.</li> <li>Enjoys working independently as well as collaboratively in a team environment.</li> <li>Ambitious, gritty and resilient. Live for the hustle and enjoy a fast-paced environment.</li> <li>Quality standards are high and you motivate the bigger team to raise the bar non stop.</li> <li>Humble and open to feedback and proactive in seeking ways to develop when time allows.</li> </ul> <p>#LI-FP1</p><p><strong>About Media.Monks:</strong></p> <p>Media.Monks is on a mission to create a new future for this industry. Our vision? Build everything with a belief that changing for good comes from changing who does the work. Yep, that means you. Welcome to the party—one global, cross-cultural collective with a passion for using our skills to create better and a better world. That’s how we’re able to connect the dots between data, content, digital media, and technology from everywhere we are—a true end-to-end model. Joining the Media.Monks collective means having the opportunity to create award-winning work with some of the most gifted, focused, joyful, talents from all over the world.</p> <p>At Media.Monks, you’ll be joining a highly ambitious company on a global mission to win the decade by changing the industry for good. Partner to 8 of the 10 most innovative companies in the world, Media.Monks works with established as well as up-and-coming global, regional, DTC and B2B brands, helping them own their data and build out customer ecosystems to elicit smart, efficient, high-impact engines for growth. We deliver table stakes quickly, creating cost efficiencies from day one to push up the creative effectiveness of our work with every cycle.</p> <p>We are an equal-opportunity employer committed to building a respectful and empowering work environment for all people to freely express themselves amongst colleagues who embrace diversity in all respects. Including fresh voices and unique points of view in all aspects of our business not only creates an environment where we can all grow and thrive but also increases our potential to produce work that better represents—and resonates with—the world around us. </p>