Senior Product Marketing Manager

Company overview

LucidLink is a fast-growing startup on a mission to make data instantly and securely accessible from everywhere. As remote and hybrid work has become the new normal, our cloud-based technology enables teams to instantly access files and collaborate from anywhere in a familiar format that works like a local hard drive.

LucidLink’s solution is designed for workflows involving huge files, massive data sets and real-time collaboration. Our customers include the world’s most creative companies like Paramount, Warner Brothers, Epic Games, Spotify, A+E and Netflix. We were founded in 2016 by storage industry experts and support over one billion customer files across more than 40+ countries. LucidLink is headquartered in San Francisco, California, has an engineering office in Sofia, Bulgaria, and remote employees across North America, Europe, and Australia.

Reasons to join LucidLink:

• Tackle big challenges: You’ll have the chance to solve complex, high-stakes problems that redefine how teams collaborate globally. By starting with the Media & Entertainment industry and expanding into data-intensive sectors, you’ll gain deep insight into cutting-edge technologies and play a role in shaping the future of global workflows.

• Values-led culture: Our values don’t just exist on paper—they guide every decision and interaction. You’ll thrive in an environment where integrity, innovation, and empathy are at the core of how we operate, empowering you to grow personally and professionally.

• Hypergrowth journey: Joining a company with triple-digit growth rates means unparalleled opportunities for advancement, learning, and being part of an exciting journey toward unicorn status. You’ll experience the adrenaline of startup speed combined with the satisfaction of building something truly impactful.

• Immediate impact: At LucidLink, your work will matter—immediately. You’ll be part of a tight-knit team of 170+ builders working at startup speed, where your ideas and actions will create tangible, exponential results that contribute to our collective success.

• Comprehensive benefits: We believe in investing in our people. With unlimited PTO, a competitive salary, stock options, and full health coverage, you’ll feel supported both professionally and personally while enjoying a strong work-life balance.

Role Overview:

At LucidLink, we're building something truly game-changing: a cloud file service that's revolutionizing how creative professionals and technical teams collaborate. As our Senior Product Marketing Manager, you won't just be marketing a product; you'll be telling the story of how we're making seamless, location-independent workflows a reality. This role is about understanding the magic behind our tech and translating that into compelling narratives that resonate with both the end-users who love our speed and the enterprise leaders who value our security and efficiency. You'll be at the forefront of connecting our innovative solution with the people who will benefit most from it.

Key Responsibilities:

• Deep product & market connection: You'll dive deep into LucidLink's cloud file streaming technology, uncovering its potential across various industries. Collaborating closely with our Product Management team, you'll get the inside scoop on the product roadmap, features, and the real value they bring. Your mission will be to translate complex tech into clear and exciting positioning, messaging, and competitive differentiation that speaks directly to our diverse users – from creative pros to IT gurus and business leaders.

• Crafting GTM stories: You'll be the architect of our go-to-market strategies for new features, use cases, solutions, and product updates. This means developing compelling narratives and the content that brings them to life, whether we're reaching individual users through product-led initiatives or engaging with enterprise clients through sales-driven efforts.

• Creating impactful content: You'll be the storyteller, developing high-quality marketing materials like website content, real-world case studies, insightful white papers, and practical sales enablement tools. Your words will clearly communicate the value LucidLink offers to different audiences.

• Staying ahead of the curve: You'll keep a pulse on the market and the competition, allowing us to respond thoughtfully and quickly to new developments. You'll conduct market research to identify emerging trends, exciting opportunities, and potential challenges. By analyzing customer feedback and how people are actually using o