Executive Director, Marketing AI Capabilities
AmgenAbout the role
Career Category
MarketingJob Description
Join Amgen’s Mission of Serving Patients
At Amgen, if you feel like you are a part of something bigger, it’s because you are. Our shared mission—to serve patients living with serious illnesses—drives all that we do. Since 1980, we’ve helped pioneer the world of biotech in our fight against the world’s toughest diseases. With our focus on four therapeutic areas –Oncology, Inflammation, General Medicine, and Rare Disease– we reach millions of patients each year. Amgen is advancing a broad and deep pipeline of medicines to treat cancer, heart disease, inflammatory conditions, rare diseases, and obesity-related conditions. As a member of the Amgen team, you’ll help make a lasting impact on the lives of patients as we research, manufacture, and deliver innovative medicines to help people live longer, fuller happier lives. Our award-winning culture is collaborative, innovative, and science based. If you have a passion for challenges and the opportunities that lay within them, you’ll thrive as part of the Amgen team. Join us and transform the lives of patients while transforming your career.
What you will do
Let’s do this. Let’s change the world. In this vital role you the Executive Director of Marketing AI Capabilities, you will be responsible for leading the development and scaling of AI-enabled marketing capabilities, operating models, and ways of working across Amgen. You will serve as a strategic connector between emerging external trends and internal enterprise transformation — translating advances in AI technologies, evolving customer expectations, new ecosystem partnerships, and changing marketing practices into scalable capabilities that drive meaningful business impact.The Executive Director will define and operationalize the future-state AI-enabled marketing ecosystem, including capability strategy, organizational readiness, governance, vendor and partner engagement, experimentation frameworks, and cross-functional execution models. This role requires both strategic vision and operational rigor, with a strong focus on scalable adoption, measurable value creation, and responsible AI implementation.
Responsibilities include:
External Landscape & Strategic Foresight
·Continuously monitor and assess the evolving AI, digital marketing, data, and customer engagement landscape, including emerging technologies, platforms, partners, and competitive trends. This includes novel LLM solutions as well as AI advances in the media ecosystem
·Develop and maintain an understanding of how AI is changing the HCP and Patient workflow and identify the shifts in customer behaviors, content consumption, channel dynamics, and personalization expectations
·Translate external market developments into actionable enterprise capability strategies and roadmaps
·Serve as a thought leader and strategic advisor to senior leadership on the future of AI-enabled marketing
AI Capability Development & Operating Model Design
·Define and lead the enterprise roadmap for scalable AI-enabled marketing capabilities across the commercial organization
·Design future-state marketing operating models, workflows, governance structures, and processes that embed AI into day-to-day execution
·Establish enterprise relationship management models for preferred partners and drive coordination of initiatives across functions
·Establish frameworks for capability prioritization, experimentation, scaling, and adoption
·Partner with business, technology, data, legal, compliance, and operations teams to ensure capabilities are enterprise-ready and compliant
·Drive alignment between AI capabilities and broader commercial, omnichannel, and customer engagement strategies
Innovation, Partnerships & Ecosystem Management
·Evaluate and manage strategic partnerships with AI vendors, platform providers, agencies, consultancies, and emerging technology companies
·Lead pilot programs and proof-of-concept initiatives to assess new capabilities and accelerate innovation
·Build scalable approaches for integrating external solutions into Amgen’s marketing ecosystem
·Represent Amgen externally with industry groups, innovation forums, and strategic partners
Change Leadership & Organizational Enablement
·Drive organizational readiness and adoption of AI-enabled ways of working
·Develop enablement strategies, talent models, and capability-building programs to increase AI fluency across marketing teams
·Foster a culture of experimentation, agility, and responsible innovation
·Lead cross-functional teams and influence senior stakeholders across commercial, digital, medical, technology, and operations organizations
Governance, Measurement & Responsible
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