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Senior Manager, Marketing
Point BUnited StatesRemotefull_timeVerifiedPosted 10 Mar 2025
💰 $229,000/yr
About the role
Point B is a business innovation firm that takes the guesswork out of transformation. We engineer your future by combining advanced technologies and industry expertise to help you reimagine your business and its processes to get ahead and stay ahead.
We're consulting done different. While others might say it, we live it—your success is our success.
We start with the challenges you face, then partner to drive to what’s right for your business, your people, and your future. The proof is in our world-class NPS score that consistently triples our competitors. We know how to listen carefully, respond with agility, and accelerate time to value. When you partner with Point B, you’ll experience the speed and confidence needed to spot critical pivots, navigate complexity with ease, and tailor technology to fit your needs. We're ready to start generating your future today.
At Point B, we are experts at the planning and work that makes change successful. We create engagements that enable clients to execute their key innovations and transformations for their business. The Sr. Manager, Marketing is responsible for one or more of the most strategic areas of the firm’s marketing plan. The person in this role impacts the growth, diversification and mix of revenue through their thought leadership, external influence and marketing efforts with clients and analysts. The work includes significant collaboration with the Growth Leadership team and other leaders across the corporation.
What you'll get to do: Responsible for functional outcomes for one or more categories of the marketing plan. This includes any projects, workstreams or outcomes necessary to achieve the objectives for your portion of the company’s marketing effort. Oversee the work of others related to your area of responsibility and may include direct managerial responsibility of a small team. Collaborate with the other marketing colleagues, Growth organization leaders and other company leaders to coordinate and achieve growth objectives. Define the messaging, creative content, marketing channels and marketing automation necessary to achieve objectives. Achieves results with a high standard of professionalism including follow-through on commitments, positive, collaborative engagement with your colleagues, and working within Point B processes. Mentor and develop more junior associates in the Marketing organization. Develop and execute compelling and effective customer-first content, outreach and interactions for digital channels and Point B audiences. Participates in firm culture activities to connect regularly with other Point B’ers both virtually and in person.
What we offer:The ability to chart your career path based on expertise and passions An environment that encourages you to identify new opportunities and supports you in reaching your goals The chance to have a balanced lifestyle by working with local or national clients in a flexible consulting model The opportunity to further enable fun and collaborative culture with teams that are as passionate about their communities as they are about their clients A comprehensive, flexible Total Rewards program that supports and recognizes each individual's unique needs and contributions to the firm
What we expect you've already done:B.A., B.S. or master’s degree, ideally in a marketing, business or communications program. Minimum of 8 years of experience in marketing strategy and demand generation.for business development and internal collaboration purposes. Some travel will be on short notice. Ability to work non-standard work hours as necessary to meet commitments and achieve Marketing organization or personal assignment objectives. Ability to work remotely. Ability to travel up to 20%.
Desired qualifications Relevant experience and success in an individual contributor or leadership capacity in Marketing or Sales, preferably in a professional services business. Can provide examples of quality content that you have developed that demonstrates balanced promotion of thought leadership and experience creating persuasive content with visual effectiveness and brand consistency. A strong understanding of management consulting and/or digital engineering strategies, value frameworks, selling motions, delivery methods and profitability models and how Marketing can support and enable growth of services revenue and client engagement/loyalty. Has expertise and thought leadership for Mark
We're consulting done different. While others might say it, we live it—your success is our success.
We start with the challenges you face, then partner to drive to what’s right for your business, your people, and your future. The proof is in our world-class NPS score that consistently triples our competitors. We know how to listen carefully, respond with agility, and accelerate time to value. When you partner with Point B, you’ll experience the speed and confidence needed to spot critical pivots, navigate complexity with ease, and tailor technology to fit your needs. We're ready to start generating your future today.
At Point B, we are experts at the planning and work that makes change successful. We create engagements that enable clients to execute their key innovations and transformations for their business. The Sr. Manager, Marketing is responsible for one or more of the most strategic areas of the firm’s marketing plan. The person in this role impacts the growth, diversification and mix of revenue through their thought leadership, external influence and marketing efforts with clients and analysts. The work includes significant collaboration with the Growth Leadership team and other leaders across the corporation.
What you'll get to do: Responsible for functional outcomes for one or more categories of the marketing plan. This includes any projects, workstreams or outcomes necessary to achieve the objectives for your portion of the company’s marketing effort. Oversee the work of others related to your area of responsibility and may include direct managerial responsibility of a small team. Collaborate with the other marketing colleagues, Growth organization leaders and other company leaders to coordinate and achieve growth objectives. Define the messaging, creative content, marketing channels and marketing automation necessary to achieve objectives. Achieves results with a high standard of professionalism including follow-through on commitments, positive, collaborative engagement with your colleagues, and working within Point B processes. Mentor and develop more junior associates in the Marketing organization. Develop and execute compelling and effective customer-first content, outreach and interactions for digital channels and Point B audiences. Participates in firm culture activities to connect regularly with other Point B’ers both virtually and in person.
What we offer:The ability to chart your career path based on expertise and passions An environment that encourages you to identify new opportunities and supports you in reaching your goals The chance to have a balanced lifestyle by working with local or national clients in a flexible consulting model The opportunity to further enable fun and collaborative culture with teams that are as passionate about their communities as they are about their clients A comprehensive, flexible Total Rewards program that supports and recognizes each individual's unique needs and contributions to the firm
What we expect you've already done:B.A., B.S. or master’s degree, ideally in a marketing, business or communications program. Minimum of 8 years of experience in marketing strategy and demand generation.for business development and internal collaboration purposes. Some travel will be on short notice. Ability to work non-standard work hours as necessary to meet commitments and achieve Marketing organization or personal assignment objectives. Ability to work remotely. Ability to travel up to 20%.
Desired qualifications Relevant experience and success in an individual contributor or leadership capacity in Marketing or Sales, preferably in a professional services business. Can provide examples of quality content that you have developed that demonstrates balanced promotion of thought leadership and experience creating persuasive content with visual effectiveness and brand consistency. A strong understanding of management consulting and/or digital engineering strategies, value frameworks, selling motions, delivery methods and profitability models and how Marketing can support and enable growth of services revenue and client engagement/loyalty. Has expertise and thought leadership for Mark
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