Job Description Summary

Areas that support the identification and development of the product offerings for the business . Impacts approaches, projects and programs in the functional area or affected business organization and ways of working. Impacts quality, efficiency and effectiveness of own team. Guided by commercial practices and policies that may be shaped by the role. Has significant control/influence over commercial priorities. There is moderate autonomy within the role to enter into/execute Commercial arrangements. High levels of Commercial judgement are required to achieve outcomes required.

GE HealthCare is a leading global medical technology and digital solutions innovator. Our purpose is to create a world where healthcare has no limits. Unlock your ambition, turn ideas into world-changing realities, and join an organization where every voice makes a difference, and every difference builds a healthier world.

Job Description

The Senior Ultrasound Product Manager will play a pivotal role in driving strategic initiatives and fostering long term partnership opportunities with strategic customers by creating innovative and out of the box commercial solutions that align with our business goals. The ideal candidate will possess strong leadership skills, commercial acumen, be a creative problem solver, and must have the ability to be agile in coming up with new creative solutions including being able to influence stakeholders effectively.

Leads New Service Introduction (NSI) coordination including new product and enterprise digital solutions, readiness and activation with USCAN Marketing that coincides with New Product Introductions, including commercialization activities and pricing/profitability.

Essential Responsibilities

• Provide wing to wing leadership for the creation, development and commercial activation of customer facing service offerings related to Ultrasound products and digital solutions to increase GE Healthcare service & franchise contract capture rate/market share, and enable accelerated growth, customer segment or commercial channel.  Focused on Offering Price, Share and Mix within the Ultrasound portfolio.

• Collaborate with key stakeholders on the equipment side to bring creative franchise solutions to the market that provide GEHC Ultrasound business with a competitive edge

• Deep commercial acumen to understand market and specific customer needs  to create tailored solutions for large fleet deals

• Excellent problem solving skills are required to understand complex commercial messages and translate them into actions that will result in franchise growth.

• Demonstrates agile thinking and collaborates effectively with various stakeholders to overcome obstacles and accelerate time-to-market

• Manage the investment plan for Ultrasound Service Portfolio for USCAN Service and participate in LTS strategy planning and Budget processes with the USCAN Equipment and Global Service teams.   Drive investment decisions on what will be features in offerings vs. new stand - alone offerings.  Determine which offerings need dedicated Sales resources vs. which will use attachment selling and existing sales team.

• Drive effective roadmaps and commercial activation strategies to maximize resource utilization and growth outcome by identifying region best practices, integrating various customer facing service products and offerings in region, working with region commercial/operation leaders, driving data visibility, digital platform/tool scalability, digital ecosystem level 1-4 support sustainability and process standardization. Understand the Ultrasound Service sales channel strategy and work with enterprise sales teams. 

• Communicate complex messages and negotiates with internal stakeholders across functions to adopt a different point of view. Influence and negotiate with peers, product teams, support functions as well as field commercial and delivery teams

• Interpret internal and external business challenges & clearly communicate complex commercial messages and get key stakeholder buy in

Qualifications/Requirements

• Bachelor’s Degree in Marketing, Business Administration or related field

• 8+ years’ experience in marketing, product management or related field

• Experience in a customer facing role (Service, Sales or Applications)

• Leadership skills to lead teams and shape/lead growth vision and marketing strategy

Desired Characteristics

• MBA or Master’s degree in Marketing, Business Administration or related field 10+ years’ experience in marketing, product marketing or related field Experience leading and devel