Senior Director of Digital Experience & Growth

Job Overview:

Rubrik is at the forefront of data protection and reliance. As we continue to grow, we're looking for a dynamic and innovative Sr. Director of Digital Marketing and Web Strategy to lead our digital marketing and web teams, driving our online presence to new heights. If you're passionate about using data to create impactful marketing strategies and have a knack for leading teams and managing vendor relationships, we want to hear from you.

What you’ll do:

• Lead and manage the digital marketing team, including paid advertising, SEO, SEM, and web strategy, ensuring alignment with overall business goals.
• Develop and execute comprehensive digital marketing campaigns, focusing on paid social, display advertising, and SEM, with a strong emphasis on ROI.
• Oversee the integration of SEO and SEM strategies, ensuring cohesive execution across all digital channels.
• Collaborate closely with Product Marketing Managers (PMMs), Campaign Architects and Field marketers to ensure web designs are both functional and aligned with the brand’s aesthetic vision.
• Present confidently to executive leadership
• Manage vendor relationships, ensuring efficient execution of campaigns and effective use of resources.
• Utilize Marketo for email marketing campaigns, optimizing for engagement and conversion.
• Analyze and report on campaign performance, using data to continuously improve and refine strategies using proven A/B testing
• Guide the team in problem-solving and decision-making, providing direction while encouraging independent thinking.
• Provide strategic direction for the Web, Email, and Paid Digital.

What we’re looking for:

• Experience: 10+ years in digital marketing, with a proven track record in B2B environments. You know how to lead teams and manage comprehensive digital marketing strategies. Must have experience with Adobe Experience Manager and (AEM) and Marketo
• Skills: Strong in paid social, display, SEM, SEO, and email marketing (especially with Marketo). You understand the interplay between these channels and how to make them work together.
• Mindset: Data-driven, analytical, and results-oriented. You’re comfortable making decisions based on data and thrive in a fast-paced environment.
• Collaboration: A team player who can work across departments and manage vendor relationships effectively.
• Vision: You have a strong perspective on web design and understand how to create user experiences that are both beautiful and functional.

The minimum and maximum base salaries for this role are posted below; additionally, the role is eligible for bonus potential, equity and benefits. The range displayed reflects the minimum and maximum target for new hire salaries for the role based on U.S. location. Within the range, the salary offered will be determined by work location and additional factors, including job-related skills, experience, and relevant education or training.US Pay Range$208,000—$312,000 USD

Join Us in Securing the World's Data

Rubrik (NYSE: RBRK) is on a mission to secure the world’s data. With Zero Trust Data Security™, we help organizations achieve business resilience against cyberattacks, malicious insiders, and operational disruptions. Rubrik Security Cloud, powered by machine learning, secures data across enterprise, cloud, and SaaS applications. We help organizations uphold data integrity, deliver data availability that withstands adverse conditions, continuously monitor data risks and threats, and restore businesses with their data when infrastructure is attacked.

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Diversity, Equity & Inclusion @ Rubrik

At Rubrik we are committed to building and sustaining a culture where people of all backgrounds are valued, know they belong, and believe they can succeed here.

Rubrik's goal is to hire and promote the best person for the job, no matter their background. In doing so, Rubrik is committed to correcting systemic processes and cultural norms that have prevented equal representation. This means we review our current efforts with the intent to offer fair hiring, promotion, and compensation opportunities to people from historically underrepresented communities, and strive to create a company culture where all employees feel they can bring their authentic selves to work and be successful.

Our DEI strategy focuses on three core