Senior Director, Communications, PR & AR

Job Description

 

 

Senior Director, Communications, PR & AR

M6

 

Summary/Objective

The Senior Director, Communications, PR & AR, owns isolved's public relations and analyst relations strategy and leads the communications team responsible for shaping how the market, press, analysts, customers, and partners perceive the company. This individual sets the earned media and analyst relations strategy, sharpens executive visibility in the HCM market, and leads a team that manages customer and partner communications, social media, M&A communications, and public relations initiatives. This individual will act as a strategic thinker who can work with myriad stakeholder groups both internal and external.

 

Core Job Duties

• Own isolved's public relations strategy, including narrative development, media relationships, and share of voice across the HCM and B2B technology landscape.

• Direct the public relations agency relationship and hold it accountable to measurable results.

• Drive proactive earned media coverage, including securing tier one and trade press coverage and executive bylines.

• Serve as a senior counselor on reputation and issues and crisis management, and respond to media inquiries including drafting executive commentary.

• Build and manage an analyst relations program covering the industry analysts who influence HCM buying decisions, including briefings, inquiries, RFIs, and report cycles.

• Turn analyst relations outcomes into input for sales, marketing, and executive storytelling.

• Elevate company leaders as recognized voices in HCM through speaking platforms, bylines, awards, and press.

• Develop and execute comprehensive communication plans for customer and partner audiences.

• Ensure clear, consistent, and compelling messaging that aligns with the company's values and objectives.

• Foster positive relationships with internal and external stakeholders to oversee communication for product launches, product updates, and other company announcements.

• Manage all business units' customer- and partner-facing newsletters for maximum engagement.

• Support executive stakeholders with communications, presentations, event-speaking needs, talking points, and executive-level correspondence.

• Lead communications efforts related to regularly occurring partner mergers and acquisitions, and ensure smooth communication transitions during customer and partner integration periods.

• Create, write, edit, and produce press releases, collateral, newsletters, social media content, and event materials.

• Collaborate with the Brand Communications Manager to develop and implement a social media strategy for isolved's next phase of growth.

• Find and implement efficiencies, including AI-driven ones, that support all business units while maintaining a cohesive brand strategy and reducing repetitive work.

• Lead, coach, and develop a team of communications professionals spanning individual contributors and managers.

• Define and report on the metrics that demonstrate the function's value to executive leadership.

 

Job Complexity

Consistently works with abstract ideas or situations across functional areas of the business. Through assessment of intangible variables, identifies and evaluates fundamental issues, prov