Content Writer
AffiniPayAbout the role
Hi, We’re AffiniPay!
AffiniPay is a leading fintech company, based out of Austin, Texas. As the market leader in professional services payments and project management software, AffiniPay’s tech products serve legal, accounting, architectural, engineering and construction firms. AffiniPay has been recognized as one of Inc. 5000’s fastest growing companies in the U.S. for 11 years in a row, and as a result, our teams continue to grow as well!
Content Writer
The Content Writer will create compelling emails, gated assets (such as e-books and guides), blog articles, video scripts, ad copy, and web copy. They will ideate new content for campaigns, brand awareness efforts, and demand generation needs—and turn those ideas into reality.
The ideal candidate should have a proven track record of producing pieces that increase engagement and drive leads. This position requires a high level of creativity and collaboration, editing chops, and the ability to use data-driven insights to develop better material.
Your Day to Day:
- Lead brainstorming and development of short- and long-form content for new and existing customers across brands
- Proofread, fact-check, and revise content generated by colleagues
- Identify and resolve gaps in existing content
- Collaborate within the content team, as well as with various sales and marketing teams, to discuss customers’ needs, identify in-demand content topics, and brainstorm innovative content ideas
- Pitch strategic ideas to internal and external stakeholders and incorporate their feedback
- Monitor metrics related to our content, such as conversion rates, and make changes as needed
- Assist in the development of brand personas and appropriate messaging with the content team manager and campaign managers
- Manage projects proactively and efficiently to hit deadlines
- Create and maintain reference documentation, e.g., brand messaging documents
About You:
- Bachelor’s degree in English, Journalism, or a related field or equivalent experience
- 3 - 5 years of experience writing for a B2B audience (some SaaS preferred)
- Excellent writing and editing skills across a variety of mediums, including those mentioned above
- Knowledge of digital marketing tactics, including email marketing and web analytics
- The ability to communicate and collaborate effectively and empathetically; a true team player
- A track record of creative ideation
- Strong attention to detail
- Dedication to consistently meeting tight deadlines
- Experience writing for the legal, fintech, and/or technology industries a plus
- Located in Austin, Texas
Additional Information:
The pay range for this position is between $50,000 - $70,000 annually. The salary range for performing this role outside of the US / Austin / California may differ. AffiniPay is committed to offering competitive, fair and commensurate compensation and has provided an estimated pay range for this role. Actual compensation may vary based on job-related knowledge, skills, experience and education.
Our Story
Founded in 2005, AffiniPay’s mission is to build technology products that helps professionals focus on the work they love. As the leader in the professional payments industry, AffiniPay’s products serve legal, accounting, architectural, engineering and construction firms. Our portfolio of software solutions include MyCase (Legal Practice Management Software), CASEpeer (Practice Management for Personal Injury Firms), Docketwise (Immigration & Case Management Software), (Soluno (Legal Accounting), and Woodpecker (Legal Document Automation). Our portfolio of payment solutions include LawPay (Legal), AffiniPay for Associations (Associations), CPACharge (Accounting Professionals), and ClientPay (Architect, Engineer, and Construction). AffiniPay’s products serve over one hundred thousand users, and we are noted as one of the fastest growing tech companies in Austin, Texas. We are constantly looking for talent to join our team to continue playing a key part in unlocking our potential.
Diversity, Equity & Inclusion at AffiniPay
At AffiniPay, we recognize that innovation occurs with a strong team of people who are diverse in background, personality, talent and ideas. Experience comes in many forms and ensuring a diverse and inclusive workplace where we continue to learn from each other is an integral part of our culture. We are committed to creating a welcoming and transparent environment for all that embraces those differences through education, equal access to opportunities and information, inclusionary programs, and community outreach.
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