Content Experience Specialist II

Additional Location(s):  N/A

Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance

At Boston Scientific, we’ll give you the opportunity to harness all that’s within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we’ll help you in advancing your skills and career. Here, you’ll be supported in progressing – whatever your ambitions.                

 

 

About the role:
The Content Experience Specialist II for WATCHMAN, based in Maple Grove, MN, is responsible for developing and executing content and communications that are aligned to the WATCHMAN business objectives and corresponding marketing programs.  
 
The ideal candidate can translate customer insights into actionable omnichannel plans, content strategies and programs that increase awareness and motivate action amongst our patient and HCP audiences.  Qualified candidates will also understand strategies and tactics of today's digital marketing ecosystem, the broader media landscape, and consumer brand management competencies.
 
 

Your responsibilities will include:

• Leads the development and execution of strategic communications plans that support WATCHMAN product and franchise activities, including the use of appropriate channels, messages and communications tactics to patient and HCP audiences.  Develops a solid understanding of products, customers and market.
• Communicates proactively to all stakeholders, managing expectations, timelines and logistics.
• Partner with both functional and cross-functional partners to develop and pull-through messaging for Patient and HCP audiences across all touchpoints.  
• Produces communications materials ensuring consistency while following established guidelines, processes and tools.  Provides recommendations where appropriate.
• Develops strong relationships with key customers, internal and external; serving as a liaison for initiatives.
• Leverage proven skills in organizing, executing, and managing projects utilizing tools and templates that aid in tracking and communicating project status and next steps. Proactively communicate and work with key stakeholders to remove impediments.
• Partners with and manages vendors to ensure that initiatives meet objectives.  Provides guidance and feedback on areas of continuous improvement.
• Defines tracks and maintains budgets.  Ensures cost-saving measures and spending within allocated amount.  Provides recommendations on franchise budgets where appropriate.
• Evaluates program impact and metrics for projects and/or launches.  Provides recommendations for continuous improvement.
• Maintains and enhances knowledge of communications and industry trends and best-in-class practices as related to responsibilities.
• List required Education/Experience/Skills a candidate must have to successfully perform the above duties/tasks

 

Required Qualifications:

• Bachelor's degree in Marketing, Communications, or Business required
• At least 3-5 years of direct experience with developing successful marketing communication plans and materials for consumers and patients in healthcare
• Copywriting and editing of marketing materials for various audiences
• Collateral/content development for use in multiple communications channels
• Strong demonstrated organizational and project management skills
• Strong communication (written and verbal) and interpersonal skills
• Ability to work effectively in a team-based environment and partner with internal/external stakeholders
• Agency experience preferred
   

Requisition ID: 579195

As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most – united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. Now more than ever, we have a responsibility to apply those values to everything we do – as a global business and as a global corporate citizen.

 

So, choosing a career with Boston Scientific (NYSE: BSX) isn’t just business, it’s personal. And if you’re a natural problem-solver with the imagination, determination, and spirit to make a meaningful difference to people worldwide, we encourage you to apply and look forward to connecting with you!

 

At Boston Scientific, we recognize that nurturing a diverse and inclusive workplace helps us be more innovative and it is important in our work of advancing science for life and improving