Communications Manager

About the Utah Olympic Legacy Foundation

The Utah Athletic Foundation (dba Utah Olympic Legacy Foundation) is a 501(c)(3) not-for-profit organization formed after the successful hosting of the Salt Lake 2002 Olympic Winter Games.  Its unique purpose centers on fostering growth of winter sport in the State of Utah and to effectively manage the Utah Olympic Park, Utah Olympic Oval, and Soldier Hollow venues.

Efforts are focused on these core SPORT mission pillars

• Sport: Engage and involve more people, especially Utah’s youth, in winter sport.
• Public Programs: Inspire, educate, and entertain through Olympic-themed recreational public programs.
• Olympic venues: Maintain, operate, and enhance Olympic legacy facilities at world-class levels.
• Resourceful Management: Ensure Utah Olympic Legacy efforts continue in-perpetuity.
• Thriving Communities: Expand the benefits of UOLF’s legacy to more people & more places

Overview

The Utah Olympic Legacy Foundation’s vision is to bring to life the Olympic & Paralympic spirit in our youth, our communities, and athletes from around the world. The Communications Manager will play a pivotal role in sharing the Foundation’s story, enhancing its visibility, and fostering meaningful engagement across audiences.

The Communications Manager will work closely with the Marketing Director and Marketing Team to shape the Foundation's narrative, lead integrated communication efforts, oversee public relations, and craft compelling content across platforms. From storytelling to media relations, the Communication Manager’s role will elevate awareness of UOLF’s venues, programs, and initiatives—while driving participation and community connection.

Objectives of this Role

Strategic Communications & Public Relations

• Develop and execute comprehensive communication strategies that highlight UOLF’s mission, impact, and achievements.
• Serve as primary media contact across all venues; manage press releases, media relations, and speaking opportunities.
• Build and maintain a digital media kit and track annual coverage to evaluate visibility and influence.
• Craft storytelling campaigns that promote Olympic-themed programs, athlete journeys, and community impact.
• Pitch story ideas and maintain ongoing media engagement to keep UOLF in the news year-round.
• Manage internal communications plan

Content Creation & Brand Messaging

• Lead content strategy across digital and print media, ensuring a consistent and compelling brand voice.
• Manage Marketing Coordinator in the development of content strategy
• Write and edit a wide range of materials, including web copy, newsletters, blog posts, fundraising appeals, press releases, and event communications.
• Ensure website and external content is current, vibrant, and aligned with UOLF priorities.

Digital Marketing & Audience Engagement

• Work with Marketing Coordinator to develop digital outreach through social platforms, email marketing, and CRM tools to grow UOLF’s audience.
• Monitor and analyze communication metrics to refine messaging and boost engagement.
• Lead visual storytelling efforts—capturing and curating photo/video content to support campaigns and initiatives.

Event Communications & Promotion